Dove

  • Insta-Famous, or the Anxiety of Influence

    … and skin colors. They populate the feeds of today’s youth with a range of styles. Brands have noticed: H&M and Dove have featured transgender models. Kenneth Cole features Lauren Wasser, who has a prosthetic leg, and R.J. Mitte, Breaking Bad’s actor with cerebral palsy. Cover Girl just announced its first male model, 17-year-old YouTube phenom…

    Inside Facebookin Social YouTube- 20 readers -
  • How Product Packaging Helps Market Your Brand on Social Media

    … that your brand is likely taking on a visual/social life of its own. Until recently, to get a sense of how their brands appear in the real world, marketers had to use traditional social media listening tools to attempt to pick up on text mentions—captions and hashtags—referencing their products that might appear alongside consumer photos of those…

    AllFacebookin Social Twitter- 12 readers -
  • 10 Brands That Are Widely Dominated by Generation C

    … the baby boomers and millennials, whose attributes are primarily age-driven. If you were born between the 1980s and the early 2000s, you’re a millennial. Your parents are baby boomers. Now, a new group has recently emerged: Generation C, or the connected consumers. Unlike boomers and millennials, members of Gen C are not bound by age. The label…

    AllFacebookin Content YouTube- 28 readers -
  • Starbucks Tops Facebook in Micro-Influencer Engagement (Report)

    … Bull Walmart Visa Playstation Dove Southwest Airlines Oreo Heineken McDonald’s Dodge Intel Disney BMW Bud Light MasterCard Mavrck co-founder and CEO Lyle Stevens said in a release introducing Fan Grader: In today’s age of the consumer, the most valuable asset a brand has is its existing customer base, but not all customers are created equal…

    David Cohen/ AllFacebookin Social Facebook- 26 readers -
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