Duncan Mccall

  • PlaceIQ Looking to Build a Role for Location Tech Into TV, OOH and Even Direct Mail

    … way from where the company started in 2010, but PlaceIQ CEO Duncan McCall insists that the company’s mission has always been to monetize data across the board. “When we launched six years ago, we were almost too early,” McCall told Street Fight. “It was the height of the recession, and one of the markets that was interested was mobile and mobile…

    Street Fightin Mobile- 13 readers -
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  • Mobile Data Firm PlaceIQ Raises $25 MillionMobile Data Firm PlaceIQ Raises $25 Million
    PlaceIQ, which helps brands track how well their ads work using location data compiled from consumers’ mobile devices, has raised $25 million to help fund its operations and expand internationally