Dunkin' Donuts

    • Insta-Famous, or the Anxiety of Influence

      Remember The Devil Wears Prada? In the 2006 movie, an eager Anne Hathaway’s dream is to work for high-fashion magazine Runway—despite having to answer to its tyrannical editor. If the film were written today, it’d be very different. Print magazines long told readers what was hot, what they should buy and what they should wear.

      Inside Facebookin Social YouTube- 11 readers -
  • Brand Battles in Depth: Looking at Starbucks vs. Dunkin’ Donuts

    …. An important point to emphasize here is the need to ensure all local platforms are kept relevant by providing fresh content and using the tools available to communicate with consumers. A Facebook location page will not do much for a brand if it isn’t used as a channel for brand content and a forum for user engagement. Damian Rollison writes the Streets Ahead column for Street Fight every three weeks. He is director of product at Brandify, and can be reached via Twitter. …

    Damian Rollison/ Street Fight- 8 readers -
  • Does Snapchat Carry Hidden Pitfalls for Brands?

    … Snapchat is the “it” platform of 2016. It seems to go from one hit to the next, whether Gatorade at the Super Bowl or Snapchat itself making headlines at South By Southwest. There’s no denying that the company has tapped into something consumers love and, as a result, brands have also fallen in love with Snapchat. As appealing as the results…

    AllFacebook- 11 readers -
  • The 7 Best Email Newsletters of the 2014 Holiday Season

    … it and click on it. The only issue with the newsletter is how long it is - we couldn't even fit the whole thing. While animated imagery and year-end deals are nice, they are so far below the fold that it seems very unlikely that anyone reading the email actually bothered to scroll down that far to see what was available. Dunkin' Donuts The holiday season…

    Austin Paley/ ROI Factor Blogin EMail- 22 readers -
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