Dynamic Remarketing

  • Tailor your ads with dynamic remarketing - Google Best Practices

    … Remarketing, to help advertisers win those crucial “ready-to-buy” moments with dynamic remarketing and relevant ads. As business data feeds are crucial to dynamic remarketing campaigns, this guide focuses on how to create and optimize your feeds. It covers topics such as: Setting up high-quality business data feeds Providing complete product…

    Rob Newton/ Inside AdWords- 12 readers -
  • Reassessing My 2014 PPC Suggestions And Looking To 2015

    … Run effective social PPC campaigns Let’s review each of these suggestions and see how relevant they were this year. In addition, I’ll speak to their increased or decreased importance moving into 2015. Make PLAs The Priority Looking back on this suggestion, it seems like a fairly obvious statement, but absolutely rings true. PLAs continue to show…

    Matt Umbro/ PPC Heroin Social Paid Search- 5 readers -
  • Moving Beyond Keyword Targeting In 2015

    … Ads and Dynamic Remarketing. While dynamic campaigns can take a lot of optimizing before it’s as profitable as your best search keywords, it can be a super valuable tool in filling gaps in your keyword and remarketing lists. I have a client based in the financial industry, and there are simply too many relevant terms for me to know to target all…

    Amanda West Bookwalter/ PPC Hero- 7 readers -
  • 10 Ways To Grow Your PPC Account – New Whitepaper!

    … Pay-per-click advertising can be one of the most effective and efficient marketing channels for driving conversions, traffic, leads and revenue. Once advertisers have had a taste, they are always looking for more ways to grow their market reach in the digital paid-per-click space. In this whitepaper, we cover 10 ways to grow your PPC program…

    Jamie Newton/ PPC Heroin Social Paid Search Facebook- 3 readers -
  • [Webinar Recording] The Retargeting Rules: 15 Tactics To Dominate Q4

    Do you have a plan in place for users that don't convert on their first visit? Have you taken into account all types of retargeting available to increase your CTR? If you've said no or are even just teetering on the fence, its time to get your ducks in a row! The holidays are just around the corner and you want to be sure you not only have a plan, but a good plan in place.

    Jamie Newton/ PPC Heroin Retargeting- 6 readers -
  • Three Next-Level Strategies for Ecommerce PPC [Webinar Recording]

    You've heard of the dozens of PPC tools at your disposal to target your customer at the perfect point in the buying cycle - are you ready to take your ecommerce plan to the next level? Are Google's Shopping Campaigns and Dynamic advertising still uncharted territory for you? These new features increase your reach for optimizing bids and settings while making the overall search journey easier and .

    Jamie Newton/ PPC Heroin Paid Search- 11 readers -
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