: Ecommerce

  • 14 Ways to Spice Up Your Amazon/Ecomm Product Descriptions

    … “Nicknamed ‘America’s Bechamel,” Cream of Mushroom Soup is…” This surprising comparison caught my eye on a Thanksgiving-themed Trader Joe circular, prompting me to skim the rest of the text-heavy flyer. Béchamel is French for the white sauce that is a foundational element in traditional upscale cuisine. Cream of mushroom soup is a decidedly…

    Karon Thackston/ Marketing Words Blog- 20 readers -