Editorial Calendar

  • Five ways to quantify relevance in content marketing

    … Optimisation Tool). The tool, which is free to use, is designed to appraise the on-page content of a website in a similar way to how search engines would assess it for quality and relevance. This includes scoring the content on known ranking factors, including technical and engagement metrics. The benefit of this tool is that it allows marketers…

    Michael Hewitt/ Search Engine Watch- 17 readers -
  • Blogging On A Schedule: Why Providing Consistent Content Matters

    … Many people outside of the blogging world, especially those unfamiliar with the fast-paced world of freelancing, think that posting content to the web is done in a relatively freeform way without much of a schedule. It’s a self-scheduled, unattached life. On the contrary, for your blog to provide consistent content that doesn’t overlap or leave…

    The Blog Heraldin Content- 8 readers -
  • Why being reactive should be part of your strategy

    … Here’s something that’s probably missing from your editorial calendar: Adrenalin. In a traditional newsroom, adrenalin is a part of daily life. It’s one reason why the news game is so addictive. Journalists love rushing around, interviewing people, getting all the facts, filing articles from the field, “crossing live” back to the studio…

    Lush Digital- 6 readers -
  • Qualified Blog Post Ideas: No Imagination Needed

    … 3 Places To Find Qualified Blog Post Ideas Do you ever run out of blog post ideas? Do you find yourself in front of a blank computer screen with a blinking cursor (or piece of paper for those of you who like the old school approach)? The real trick is to capture and record your blog post ideas whenever and wherever you get them. Yes, it can…

    Heidi Cohen/ Heidi Cohenin Content Blogging- 16 readers -
  • Planning Your Newsletter Editorial Calendar

    … with a current promotion, or that your email marketing schedule isn’t sending your subscriber several emails a day. Share your calendar Make sure everyone on your team has access to your calendar. This keeps everyone up-to-date on what’s being sent out, and helps prevent conflicts with other messaging. Also, if your calendar fills up quickly, it’ll help to have…

    Movable Ink Blogin EMail- 8 readers -
  • To Trust or Not to Trust Specialized Content From an Agency?

    Published 1 min ago 33 No one knows your industry better than you. You have years of experience working in your specialized industry and dealing with your specific client base. With all that said, the question of who should create your content seems like a no-brainer — you should. But, should you really? Just because you know your industry inside and out doesn’t mean ...

    Greg Shuey/ Relevance- 21 readers -
  • 10 Time-Saving Blogging Tools To Keep You Organized

    … Have you ever felt like you don’t have enough time to everything you need to as a blogger? Imagine if you could get more done in less time, wouldn’t that be awesome? The great news is that you can get more done in less time using the right tools. In this post you’ll learn how to streamline your approach to managing your tasks, content planning…

    Adam Connell/ Blogging Wizardin Social Blogging- 18 readers -
  • Building Transparent and Accountable Content Workflows

    … Published 1 min ago 30 Content marketing. It takes a village, right? Between the writers and the graphic designers and the promoters and the SEO specialists, producing even a single content piece can be a time-consuming challenge. But it doesn’t have to be that way. Improving the content workflows of your marketing team means speed…

    Relevancein Content- 8 readers -
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