Editorial Calendar

  • Five ways to quantify relevance in content marketing

    … search volumes are likely to be at their highest. When formulating your editorial calendar, look at the search volumes for the keywords that your content is likely to target. Ideally, you want to be publishing around two months in advance of the peak search volume, in order for your content to become established. Michael Hewitt is Content Marketing Manager, Stickyeyes and a contributor to SEW. You can connect with Michael on LinkedIn or Twitter. …

    Michael Hewitt/ Search Engine Watch- 9 readers -
  • Blogging On A Schedule: Why Providing Consistent Content Matters

    … is due up – and when it isn’t up on time, they’re disappointed. Build An Editorial Calendar In addition to a moment by moment calendar, an editorial calendar tracks the content that’s going on your blog. Editorial calendars stem from newspaper and magazine offices and they take a long view, letting writers know what they’re responsible for down…

    The Blog Heraldin Content- 7 readers -
  • Why being reactive should be part of your strategy

    … and beating the opposition to the story. It’s a fast-paced, competitive, stressful, and fun environment. It demands clarity and accuracy in difficult and stressful situations. It requires the journalist to be reactive. Strike while the iron is hot Why? Because news is only news while it’s new. Over some 17 years in traditional journalism, I’ve lost track…

    Lush Digital- 5 readers -
  • Qualified Blog Post Ideas: No Imagination Needed

    …, reposted, updated and curated content. Don’t just let these ideas to go unnoticed. That would be a wasted opportunity. Especially since some of your content creation work is already done! Add these new qualified blog post ideas to your existing blog post idea list. Also, add the content updates and reposts to your editorial calendar. They often…

    Heidi Cohen/ Heidi Cohenin Content Blogging- 11 readers -
  • Planning Your Newsletter Editorial Calendar

    … When it comes to your newsletter, finding the right balance between making sure your customers don’t forget you and irritating them until they hit “unsubscribe” can be tricky. The solution is a well planned editorial calendar that helps you meet objectives, while still providing value at a frequency that’s reasonable for your customers. Frequency…

    Movable Ink Blogin EMail- 6 readers -
  • To Trust or Not to Trust Specialized Content From an Agency?

    … industry inside and out doesn’t mean you have the capacity or right skillset to take on the responsibility of creating your brand’s content. This is where an outside content agency comes into play. And it’s also probably where you’re going to ask yourself if trusting someone else to create your specialized content is really the right choice for your…

    Greg Shuey/ Relevancein Content- 16 readers -
  • 10 Time-Saving Blogging Tools To Keep You Organized

    …, editorial calendar, social media campaigns, blog post collaboration and more. Ready to get started? Let’s dive in! Effectively manage your tasks with Todoist I’ve lost count of how many task management tools I’ve tried and most of them seem to have something missing. Todoist is the closest I’ve come to finding a tool that does exactly what I…

    Adam Connell/ Blogging Wizardin Social Blogging- 13 readers -
  • Building Transparent and Accountable Content Workflows

    … Published 1 min ago 30 Content marketing. It takes a village, right? Between the writers and the graphic designers and the promoters and the SEO specialists, producing even a single content piece can be a time-consuming challenge. But it doesn’t have to be that way. Improving the content workflows of your marketing team means speed…

    Relevancein Content- 6 readers -
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