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… on headlines more often by adding emotion and garnering curiosity. Of course, we’re not talking about inaccurate or dishonest clickbait titles – we want compelling titles that get readers to the content that they will value. Tricking people into clicking will destroy the credibility and trust that your digital marketing efforts are ultimately trying…
Aren’t you tired of clickbait headlines on Facebook and Twitter? You know what I mean … exaggerated headlines like, “10 Child Stars Who Grew Up to Be Gorgeous — #8 Will Blow You Away!” They’re designed to make you click, so you do. And what happens? You’re not blown away. Even a little. Ever. Hype: 1. Living up to it: 0.
… Blog post titles can make or break your career in online business. Write something entertaining and eye-catching and you’ll find a blog post that might otherwise have gone unnoticed getting thousands of social shares, hundreds of comments and a boost in Google rankings. Write a crap title, however, and even the best blog post will get skipped…