• The Top 5 Contextual Emails of the Season

    … Each season, we choose our most innovative client emails and showcase them in the Inkredible 5. The summer edition of Inkredible 5 features five standout brands: Steve Madden, eHarmony, The Madison Square Garden Company, Hotel Tonight and Express Scripts. Download the Inkredible 5, and you’ll see how they used device targeting, live polling, geo…

    Movable Ink Blogin EMail- 11 readers -
  • eHarmony Launches a Match-Making Site for Jobs … Srsly

    …/marriage algorithm jammed into a job search site. “We used the same philosophy from our experience building the eHarmony engine and asked similar questions about job matching,” explained Steve Carter, Vice-President of Matching at eHarmony, but largely responsible for the technology behind Elevated Careers. He and his team built a separate…

    Jason Falls/ Marketing Technology Blog- 21 readers -
  • Valentine’s Day Email Win: The Weekend Dating Forcast

    … marketer ensure that the most important message (yours) gets noticed? Well, the folks at eHarmony know something about making connections — the proof is in the 600,000 marriages they say their site has facilitated. But it turns out they are as savvy about email marketing as they are about romantic compatibility, which is proven by the success…

    Movable Ink Blogin EMail- 20 readers -
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