Ekaterina Konovalova

  • How to Manage Your Facebook Ad Frequency

    … of times users see your ad. As an advertiser, you need to know how many times you should show your ad to a user before the user notices the ad and hopefully takes action. Traditional advertising research has shown that optimal ad frequency is at least three exposures within a brand purchase cycle. Traditional advertising schools say that you need…

    Social Media Examinerin Social Facebook How To's- 14 readers -
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