Elevator Pitch

An elevator pitch, elevator speech, or elevator statement is a short summary used to quickly and simply define a person, profession, product, service, organization or event and its value proposition.The name "elevator pitch" reflects the idea that it should be possible to deliver the summary in the time span of an elevator ride, or approximately thirty seconds to two minutes. The term itself comes from a scenario of an accidental meeting with someone important in the elevator. If the conversation inside the elevator in those few seconds is interesting and value adding, the conversation will continue after the elevator ride or end in exchange of business card or a scheduled meeting.
Posts about Elevator Pitch
  • Why having an elevator pitch trumps winging it

    … The moderator in the third US presidential debate between Hillary Clinton and Donald Trump had a surprise for the candidates. While both had declined to prepare a closing statement ahead of the debate, he asked them to deliver one anyway. What followed was a lesson in the importance of having an ‘elevator pitch’. Each candidate had one minute…

    Lush Digital- 12 readers -
  • Writing An Elevator Pitch For Your Blog Copy

    …31DBBB – Day 1 – Write An Elevator Pitch For Your Blog What is an Elevator Pitch? “An elevator pitch is an overview of an idea for a product, service, or project. The name reflects the fact that an elevator pitch can be delivered in the time span of an elevator ride (for example, thirty seconds or 100–150 words).” —Wikipedia Creating…

    Kim Castleberry/ Just Ask Kimin Social Blogging- 20 readers -
  • Dazzle & Connect With Your Audience with these 7 Storytelling Strategies

    … of your elevator pitch. 2. Evoking VAK Psychologists and therapists use VAK—visual, audio, and kinesthetic modalities to immerse a person into a desired experience or state. When the mind begins to imagine and think through emotional and sensory experiences, parts of the brain light up as if they’re actually happening. Using these cues…

    Stacey Roberts/ @ProBlogger- 14 readers -
  • Pitch Ideas: A Time-Saving Template

    … Need to pitch ideas? Pitcherific is very clever. It offers a simple, free pitch template you can use, right in your Web browser. And, to ensure that you’re not taking too much time on it, there’s a timer too. What’s a pitch? A pitch is a sales tool. It’s a presentation. It can be as short as an elevator pitch, which takes a minute or two…

    Angela Booth/ Angela Booth's Creativity Factoryin Google Twitter YouTube- 10 readers -
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