Email Analytics

  • How To Use Email Analytics To Increase Conversions

    Your email campaign is one of the most important elements in your online marketing efforts. The newsletters that you send out to your subscribers allow you to create an on-going narrative displaying your continued success, as well as thanking your followers for their continued support. On top of this, you will of course be trying to build a persuasive argument for those same f ...

    Kerry Butters/ GetResponse Blog- 7 readers -
  • Your Ultimate and Complete Email Send Checklist!

    … It never fails… about once a week I get a beautiful email in my inbox that’s labeled FNAME or is a collage of blank images with no alternative text. Or I get it on my retina display with fuzzy images. Or I open it on my mobile phone and can’t read it because the mobile email wasn’t responsive. Email is serious business… it’s a permission-based…

    Douglas Karr/ Marketing Technology Blogin EMail- 5 readers -
  • FrontApp: The Shared Inbox Desktop App for Sales

    It was just a few minutes ago that we got a general request in from a client off of our shared email address. We have some groups setup in Google Apps on reporting, information, etc. so that we make sure we don’t drop the ball. (Or… I should say I don’t drop the ball). However, that causes other issues. Two of us are online, see the email, and respond at the same time. Confusion ensues.

    Douglas Karr/ Marketing Technology Blog- 14 readers -