Email Automation

    • How the Finance Industry Uses Email Automation

      No one knows more about ROI than the financial services industry: they spend billions on digital marketing annually, and that number is steadily increasing. While many financial institutions are taking advantage of email marketing’s ROI, there is a notoriously low adoption of marketing automation throughout the industry.

      Movable Ink Blogin EMail How To's- 11 readers -
  • An Interview with Kraig Swensrud, CMO of Campaign Monitor

    … Kraig Swensrud is an entrepreneur, product and marketing executive with a track record of success in leading high growth internet software companies. That history included the founding of GetFeedback and Kraig was the CMO of Salesforce. Kraig is now the Chief Marketing Officer of Campaign Monitor, a global leader in email marketing…

    Douglas Karr/ Marketing Technology Blog- 11 readers -
  • How the Travel Industry Uses Email Automation

    …? You can also use weather personalization to promote warm weather getaways to people in colder climates. Carnival promotes their cruise packages to people in New York in the winter. Who wouldn’t want to escape New York in the dead of winter? Reward loyal customers Loyalty programs are ideal for developing long-lasting relationships with your…

    Movable Ink Blogin EMail How To's- 10 readers -
  • How the Retail Industry Uses Email Automation

    … Email automation is a powerful marketing tool. It helps you build and maintain relationships with your customers and prospects by automatically sending them relevant content that helps them make buying decisions. It can make all the difference between a one-time buyer and a loyal, long-term customer. When retailers use email automation…

    Movable Ink Blogin EMail How To's- 13 readers -
  • 5 Email Automation Best Practices

    … How do you save and time resources while keeping your customers and prospects engaged over time? It’s not marketing magic, but it’s pretty close: it’s email automation. 91% of marketers say automation is critical to their success, and more than half of them plan on increasing their budget for it in the future. Out of the people using automation…

    Movable Ink Blog- 11 readers -
  • Automated Email Marketing and its Effectiveness

    … rates Tweet This! than business as usual marketing messages. Why? Timing and personalization make these emails the most relevant messages that you can ever initiate automatically. About Instiller Instiller has build an email automation solution that provides all of the tools needed for agencies to deliver a complete email marketing service to clients…

    Douglas Karr/ Marketing Technology Blogin EMail- 13 readers -
  • 10 Tips for Awesome Email Automation

    …. Great email marketing is tailored, customised and automated. So, here are some tips on how to get more from your email marketing automation. Segmentation Sending emails to uncategorised recipients often means your message is far too broad and also results in your message not being relevant to that many people. However, altering this and sending…

    Cormac Reynolds/ ReveNewsin EMail- 17 readers -
Get the top posts daily into your mailbox!