Email Infographic

  • 12 Factors that Impact Your International Email Strategy

    … This! and Every $1 spent on localization has been found to have an ROI of $25 Tweet This!, so the incentive is there for your business to go international if possible. Email Monks has put together an infographic on going global with your email marketing strategy that provides 12 factors that impact the success of your email marketing. Language…

    Douglas Karr/ Marketing Technology Blogin EMail- 18 readers -
  • How to Build a Re-Engagement Campaign for Inactive Subscribers

    We recently shared an infographic on how to reverse your email engagement attrition rate, with some case studies and statistics on what can be done about them. This infographic from Email Monks, Re-Engagement Emails, takes it to a deeper level of detail to provide an actual campaign plan for reversing your email performance decay. An average email list decays by 25% every year.

    Douglas Karr/ Marketing Technology Blog- 13 readers -
  • What Elements Should You Be Testing in Your Email Campaigns?

    … placement, open and conversion rates. From Line – test various combinations of brand, publication, and name. Design – make sure it’s responsive and scalable across all email clients. Time and Day – You’d be surprised at when folks are opening your emails! Sending them to anticipate their workflow can increase engagement. Type of Offers – Test…

    Douglas Karr/ Marketing Technology Blogin EMail- 11 readers -
  • How to Choose an Email Service Provider

    … This week I met with a company that was thinking about leaving their email service provider and building their email system internally. If you asked me a decade ago if that were a good idea, I would have said not. However, times have changed, and the technology of ESPs is pretty easy to implement if you know what you’re doing. It’s why we…

    Douglas Karr/ Marketing Technology Blogin EMail How To's- 11 readers -
  • Here Are Your Email Tips for the 2014 Holiday Season

    … Email is only second to search for reigning in the sales during the holiday season. Marketers are catching on, increasing email throughput by a staggering 13 percent year-over-year between 2012 and 2013. No doubt we’ll even see the numbers get hiked up again this year so you’re going to have to prepare. This infographic from Email Monks provides…

    Douglas Karr/ Marketing Technology Blogin EMail- 4 readers -
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