Email Lead Nurturing

  • 5 Elements of a Successful Email Based Lead Nurturing Program

    … to a sales team. The modern buyer educates themselves by reading blogs, downloading white papers and signing up to receive more information. That means that the chances of catching them on the phone is highly unlikely. According to a past study from MarketingSherpa, 79% of marketing leads never convert into sales. Lack of lead nurturing is the common…

    Ashley Zeckman/ TopRank®in EMail- 12 readers -
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