Email List Lead Nurturing

  • Six methods for smarter marketing segmentation

    … By Brooke Sellas, {grow} Contributing Columnist Ask any marketer if they’re interested in smarter segmentation with their lists, campaigns, or otherwise and you’re sure to raise a few eyebrows. Marketing segmentation may just be an answer to Content Shock, as choosing highly targeted and more granular content could help you reach your…

    {grow}in EMail- 8 readers -
  • 3 Ways to know your prospects as well as they know you!

    … Followed you on social media Prospects have given you the right to market to them; they’ve opted in. You could even take it further and say that prospects could be a current client who may be interested in other services or products that you offer (think upsell). Lead(s): Have shown interest AND opened up two-way conversation. Maybe they’ve…

    {grow}in EMail- 10 readers -
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