Email List Lead Nurturing

  • Six methods for smarter marketing segmentation

    … By Brooke Sellas, {grow} Contributing Columnist Ask any marketer if they’re interested in smarter segmentation with their lists, campaigns, or otherwise and you’re sure to raise a few eyebrows. Marketing segmentation may just be an answer to Content Shock, as choosing highly targeted and more granular content could help you reach your…

    {grow}in EMail- 12 readers -
  • 3 Ways to know your prospects as well as they know you!

    … in. This is key because this tells me they’re sitting on one of your lists. I don’t care which tool you use, or how you got them there, the fact is you have their email and can send content to that email until they unsubscribe. 1) Segment your (already existing) list One of the best and easiest ways to get to know your prospects is to segment your list…

    {grow}in EMail- 13 readers -
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