Email Lists

  • 5 Ways to Develop a Better Email List

    … You know you need an email list, but nobody signs up. You change things around, but the problem persists. How can you get email subscribers? You could help your customers with their bleeding neck problems if only they would sign up. If you are struggling to grow a responsive email list, here are five strategies that you may not have used…

    The Blog Heraldin EMail- 7 readers -
  • How to Clean a Messy Contact List in 5 Easy Steps

    … sent an email to these lists This should help you determine if the list can be deleted and the contacts rolled into more appropriate, active lists. Step 3: Deal With Your Bounces If you haven’t been keeping track of your bounced emails, start doing so by using tags. Create a tag to manage all of the contacts that bounce back when you send an email…

    Constant Contactin EMail How To's- 16 readers -
  • Monday Catch-up: Higher Conversions, Mobile, Addresses & Personalization

    … important that organizations collect the right email address as early as possible in the customer lifecycle,” he writes. He goes on to offer several do’s and don’ts to ensure the accuracy of the addresses on your lists. Leverage data to drive ROI with personalization “The return of investment on email marketing skyrockets when marketers…

    Movable Ink Blogin EMail- 12 readers -
  • 7 Online Marketing Tools You Need to Master in 2016

    … To remain competitive in the unforgiving landscape of online marketing, you need to adopt tools and exploit the latest trends to optimize your marketing channels, business processes, and your team’s productivity. However, it is important to be smart with your toolset choices. With today’s myriad of marketing software, it is easy to overspend…

    The Blog Heraldin SEO EMail Content- 16 readers -
  • Monday Catch-up: Acceleration, Problem Solving, and Unsubscribes

    … actions will double; triple or even quadruple your business growth,” writes William Morrow on The Huffington Post. He cites email marketing and personalization of emails as two of those accelerators. “If your business is yet to embrace email marketing, you’re outdated and are only experiencing a fraction of your growth potential,” he writes…

    Movable Ink Blog- 8 readers -
  • Monday Catch-up: List Strategies and Overcoming Email Challenges

    … Howdy, marketers. It’s Monday again already. Here are a few news items to help get your week started. Study reinforces importance of reciprocity in email list strategy The results of a new study find that few email marketers are satisfied with the status of their email list strategy, and point to the important role of reciprocity in ensuring…

    Movable Ink Blogin EMail- 7 readers -
  • Why Buying or Renting an Email List is the Absolute Worst

    …, industry to industry, but if part of your investment in email marketing includes buying or renting a list, you will not see nearly the ROI that you hoped. What Do You Mean You Can Buy or Rent an Email List? If you’ve never heard of this practice, then good for you. That means you’ve never even given a thought to buying or renting and email list…

    Movable Ink Blogin EMail- 12 readers -
  • Email Marketing 101: Determining the value of a subscriber

    … Hola Marketers. Today’s edition of Email Marketing 101 is here to school you on how to determine subscriber value. Have at it … It’s a question often on the minds of email marketers: “How do I know how much a subscriber is worth?” Being able to answer that question is critical, because acquiring subscribers usually comes at a cost, whether you…

    Movable Ink Blogin EMail- 10 readers -
  • How to Generate an Impressive Email Marketing List

    … Your email marketing efforts are only as good as your list is long. In other words, you can create incredibly targeted emails that are crisp and actionable, but you aren’t going to derive any value from them if you don’t have an audience ready to engage. This means you need to spend a considerable amount of time building your email marketing list…

    The Blog Heraldin EMail Twitter How To's- 20 readers -
  • Never Share Your Email List

    … Did you know that 57 percent of small businesses are actively trying to grow their email lists? If you’re a business that respects the trust and privacy of your customers, you should never share your email list. Sharing your list could damage your reputation, hurt customer relationships, and ruin the trust that you’ve worked so hard to build…

    Constant Contactin EMail- 11 readers -
  • Are the traditional benchmarks for CTRs still relevant? Yes and no

    … look like today? At first glance, the numbers are up, but do they look very different? Average open rates across all industries ranged from 13-20 percent or so in 2005. In 2015, open rates are almost all above 20 percent, according to a recent study by Mailchimp, but average CTR is is only about 3.5 percent, according to Mailgen. This is up just…

    Movable Ink Blogin EMail- 10 readers -
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