Email Marketing

Electronic marketing is directly marketing a commercial message to a group of people using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send ads, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness. Email marketing can be done to either sold lists or current customer database. Broadly, the term is usually used to refer to: Sending email messages with the purpose of enhancing the relationship of a merchant with its current or previous customers, to encourage customer loyalty and repeat business.
Posts about Email Marketing
  • How HotelTonight Lifted Conversions with Live Pricing and Inventory

    … Picture this: You’ve received an email with amazing deal for an all-inclusive resort in Mexico. You could really use a vacation, and the price is too good to pass up. You click on the deal, already imagining the humblebrag-worthy Instagram photos you’ll be posting. But when website loads, your deal has already expired. What happened…

    Movable Ink Blogin How To's- 10 readers -
  • How to Grow Your Business, Even When You’re on Vacation

    … on an ongoing basis. You can also engage your existing customers by setting up automated Birthday or Anniversary emails. 2. Gazella Wifi With your email marketing sending on autopilot, make sure you’re continuing to grow your email list even while you’re taking time off. Using Gazella Wifi, your customers will be asked to provide their email address…

    Constant Contactin EMail How To's- 11 readers -
  • Gmail Sponsored Promotions: 5 Tactics to Boost Performance

    … Gmail Sponsored Promotions provide insight into email behavior while generating conversions. Here are targeting tactics to improve your next campaign. The post Gmail Sponsored Promotions: 5 Tactics to Boost Performance by @Aimclear appeared first on Search Engine Journal. …

    Search Engine Journal- 9 readers -
  • July 2017 Marketing and Holiday Planning

    … to retain new customers by encouraging them to join your email list and following up with a thoughtful and timely marketing email. Tip: Use this script if you’re not sure how to ask for email addresses at your business. Constant Contact’s email templates make it easy to create an eye-catching email in a matter of minutes. Our Fourth of July…

    Miranda Paquet/ Constant Contact- 21 readers -
  • Cold Calling in 2017

    … One of the most used terms in the sales and marketing world over the last 7 years has been Inbound Marketing. More companies have been putting less emphasis on traditional marketing and sales strategies like print, email marketing and cold calling to focus on things like social media and blogging. Whether or not this has been the most…

    Apex Virtual Solutionsin Social EMail- 11 readers -
  • Monday Catch-up: Spending, Testing and How to Grow Your Email List

    … content is the top content marketing challenge.” Nevertheless: “Despite the obstacles associated with content marketing, marketers are by no means shying away from it—or other difficult tactics. Instead, they simply outsource them to agencies that specialize in these areas.” Better planning key to reducing the stress of email marketing “Email…

    Movable Ink Blogin EMail How To's- 13 readers -
  • Father’s Day Email Report: Smartphone Email Opens Dominate

    … A few weeks ago, we took a look at email activity during Mother’s Day weekend. We saw strong email opens on mobile and even stronger read lengths on iPhones, suggesting that many people were traveling and opening emails on-the-go. Let’s take a look at how that activity changed during Father’s Day weekend 2017. Desktop opens increased since…

    Movable Ink Blogin EMail- 13 readers -
  • #1: List Building with Social Media

    … Welcome to the Online Marketing Made Easy Podcast. I am seriously thrilled to jump into this podcast! I know it sounds a bit silly, but I could talk about online marketing all day long – I just can't get enough of it. (But I must admit, sometimes it drives my husband crazy!) About this podcast: As you […] The post #1: List Building with Social…

    Amy Porterfieldin Social EMail Content Facebook Twitter- 14 readers -
  • #7: How to Get More Facebook Fans

    … This session is Part 1 of a 3 Part mini-training all about Facebook marketing. On this episode of the Online Marketing Made Easy Podcast, we are diving into Facebook Marketing. Specially, I'm going to give you three strategies that are working RIGHT NOW to attract more quality Facebook fans. Why are Facebook fans important? Well […] The post #7…

    Amy Porterfieldin Social EMail Content Facebook How To's Retargeting- 16 readers -
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