Email Marketing Engagement

  • Has email marketing engagement arrived with open reach?

    … How engaged are your customers with your brand? This seemingly simple question has puzzled email marketers for some time. Most marketers have customer engagement listed as one of their top priorities. Engagement might even be the core of their email marketing strategy. But at the same time there is never been a clear definition of what email…

    Jordie Van Rijn/ Emailmondayin EMail- 25 readers -
  • The TopRank Marketing 7 Point Email Marketing Engagement Cheat Sheet

    … Email marketing presents a whole host of opportunities (and challenges) for companies that want to engage prospects and customers on an ongoing basis. You may have found that creating quality email content on a consistent basis can seem like a lot of work. Which leads you to question if it’s really worth the effort. In 2014 eMarketer found…

    Ashley Zeckman/ TopRank®in EMail- 12 readers -
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