Email Newsletter

  • What’s the Best Length for My Email Newsletter?

    … to be. Let me explain. Learn how to write quick and focused emails in our next free webinar: Write Your Email Content in 15 Minutes or Less. Can’t attend live? Sign up anyway and we’ll email you a recording. The best length for your email newsletter depends on the action you want your reader to take. All marketing emails follow the same basic formula…

    Dave Charest/ Constant Contactin EMail- 17 readers -
  • Drinking Our Own Champagne: The Movable Ink Newsletter Redesign

    … should be on-brand, with your fonts, styles and colors coming together to tell a greater story. Web-cropping Web-cropping is a contextual marketing tactic that gives you an easy way of automating the content in your newsletter. It pulls content directly from your website or API into your email, so your emails always display up-to-the-minute…

    Movable Ink Blogin Social EMail- 36 readers -
  • Build a Better Email Newsletter: Webinar Recap

    … According to the Direct Marketing Association, 68% of marketers say that newsletters are the #1 marketing tool to help them achieve their business goals. Considering that context can more than double email ROI, imagine what you could do with a contextual email newsletter. In our webinar, Build a Better Email Newsletter, we discussed the many…

    Movable Ink Blogin EMail- 10 readers -
  • Everything You Need to Know About B2B Mid-Funnel Content

    … be optimized for broad reach among your target audience, mid-funnel content should be intentionally crafted to speak to the needs of those closer to buying your product. The easiest and most effective way to nurture your mid-funnel email strategy is through segmentation. Age, gender and geography are all valuable segments, but behavior-driven…

    Relevancein Content- 36 readers -
  • Increase Your Facebook Page Reach

    … Organic reach on Facebook Pages has been decreasing for awhile now. I have noticed it, the members at FPTraffic have noticed it, and Facebook has been pretty blunt about it. However, there is still a lot of opportunity with Facebook Pages and if you use them right there is still a lot of money to be made. In September I created a new piece…

    Luke Klingin Social EMail Facebook Twitter- 15 readers -
  • Make the Most of Holiday Traffic with a Newsletter Launch

    … the holidays is that these efforts will carry on into the New Year. In other words (and to be as cheesy as possible), newsletters are always in season. A newsletter works similarly to email marketing; however, instead of receiving a coupon or special offer, those who receive your newsletter will receive content created by your brand. People sign up…

    Amanda Disilvestro/ Relevancein SEO EMail Content- 16 readers -
  • Build Customer Loyalty and Trust with These 4 Simple Emails

    … business deserves to have a BIG brand! For the next few weeks, you’ll receive a series of emails called “Design 101.” These will arrive in your inbox every few days. On Saturdays, you’ll get the exclusive Weekend Digest newsletter, with resources, links, and information to help you market your business. We’re glad you’ve joined us, and we’re looking…

    Pamela Wilson/ Constant Contactin EMail- 31 readers -
  • 7 Baits That Entice Email Newsletter Sign-Ups

    … You’ve probably seen it a million times. “Sign up to our newsletter and get our free (ebook/whitepaper) about (the thing you’re researching).” You see it a lot because it works. Giving something away to get someone to sign up to your newsletter heightens the value exchange. It says “you give me something of value that I want, and I’ll give you…

    Tinu Abayomi Paul/ Vocus Blogin EMail- 33 readers -
  • How to Choose the Perfect Email Template

    … try out: Newsletter: A regularly scheduled email newsletter helps you stay top-of-mind with your audience, and keeps people informed about all the great stuff you have going on. Announcements/Cards: Sometimes you’ll just need to send a quick note to your audience letting them know about something you have coming up. Whether you’re announcing…

    Ryan Pinkham/ Constant Contactin EMail- 21 readers -
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