Email Open Rate

  • Are Millennials Within Your Email Reach? Definitely.

    … question for today is: can your email marketing successfully engage them? Three factors allow us to answer that question with a confident “yes”: Recent research indicates continuing reliance on email by young people Email is now ubiquitous on mobile devices Email has evolved beyond static content delivery to a live data experience, which can…

    Movable Ink Blogin EMail- 5 readers -
  • 5 Email Optimization Tips to Increase Opens and Clicks

    … from the crowd? Here are 5 elements within the anatomy of an email message along with the impact that optimization can have: Succinct subject lines can lead to 20% higher open rates on average. Personalized Greetings can lead to 129% higher click-through rates. Non-Corporate Speak can lead to 24% more clicks. Add Images for 82% increased…

    Douglas Karr/ Marketing Technology Blogin EMail- 8 readers -