Email Reports

  • How to Measure Email Marketing Beyond Opens and Clicks

    … Facebook and Twitter combined in acquiring new customers. (McKinsey) 66 percent of consumers have made a purchase as a result of an email marketing message. (Direct Marketing Association) As good as the information above looks, you may struggle to understand how email marketing impacts your business. Ask yourself: What do you want your emails to do…

    Dave Charest/ Constant Contactin EMail How To's- 23 readers -
  • How to Measure the Business Impact of Your Email Marketing

    … to follow along below and be sure to join us on, Thursday, April 28 at 2pm ET for Part 4 of our Virtual Workshop for Retailers: How to Measure the Impact of Your Email Marketing. Register even if you can’t attend live and we’ll send you a link to the recording. Why bother doing this exercise at all? Beyond seeing the direct impact email marketing…

    Dave Charest/ Constant Contactin EMail How To's- 22 readers -
  • [Glossary] 10 Email Marketing Terms You Need to Know to Improve Your Results

    … you dive into your email reports. We’ll show you how to use these terms and measure the impact of email marketing on your business during our next free virtual workshop. Sign up to reserve your spot now. Even if you can’t join us live, sign up and we’ll send you a free recording. In the meantime, leave us a comment and let us know your biggest reporting challenges. The post [Glossary] 10 Email Marketing Terms You Need to Know to Improve Your Results appeared first on Constant Contact Blogs. …

    Constant Contactin EMail- 14 readers -
  • 6 Things You Can Learn from Your Email Analytics

    … and make sure your message is clear on no matter what device people are reading on. Next steps: Improving your results is a learning process. Set clear benchmarks and work towards them. Your best bet is to stay focused and try to improve in one area at a time. Check out some of our best email marketing best practices here and choose one area to focus…

    Miranda Paquet/ Constant Contactin EMail- 23 readers -
  • The Importance of Paying Attention to Your Marketing Numbers

    … You already have success metrics you use to keep your business up and running. You use these metrics to track your performance and make smarter decisions about the products you sell and the services you offer. Marketing works the same way. Your marketing metrics tell you how your different activities are performing, and provide insight…

    Dave Charest/ Constant Contactin EMail- 19 readers -
  • Can Resending an Email Improve Your Open Rates?

    … continue to see your open rate climb over time. Think resending an email might work for your audience? Give it a try and let us know your results. Looking for something else to try? How about one of these 5 simple strategies to improve your email open rates? The post Can Resending an Email Improve Your Open Rates? appeared first on Constant Contact Blogs. …

    Miranda Paquet/ Constant Contactin EMail- 23 readers -
  • How to Approach Your Email Reports with Confidence

    … If I asked you, “How do you measure the success of your email marketing?” you might feel a little uncertain. Even if you have more than a creeping suspicion that email reports could help you measure success and improve results for your business, the thought of all that data may seem like more trouble than it’s worth. You may also be a little…

    Miranda Paquet/ Constant Contactin EMail How To's- 12 readers -
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