Email Reports

  • How to Measure the Business Impact of Your Email Marketing

    … reports. But when they see the connection between their email marketing activities and real business results, things start to get a lot more exciting. Use these worksheets to tie your email marketing activities to business results. Download your worksheets: 1. How to Measure the Business Impact of Your Email Marketing — Time-Based Promotions…

    Dave Charest/ Constant Contactin EMail How To's- 16 readers -
  • [Glossary] 10 Email Marketing Terms You Need to Know to Improve Your Results

    … Congrats! You’ve sent your email campaign to your list of contacts. Now you can sit back and watch the orders pour in, right? Not so fast. Just because you got your message out, doesn’t mean that you can just kick back and relax just yet. Email marketing doesn’t end when you hit ‘Send.’ It’s time to look at your reports so you can evaluate how…

    Constant Contactin EMail- 13 readers -
  • 6 Things You Can Learn from Your Email Analytics

    … Making sense of your email analytics can be tricky at first. How do you know which numbers to focus on? What do all those numbers really mean anyway? Is this really worth your time? To approach your email reports with confidence, you have to understand what information you have available and how to use that information to improve your strategy…

    Miranda Paquet/ Constant Contactin EMail- 13 readers -
  • The Importance of Paying Attention to Your Marketing Numbers

    … into the types of messages that are resonating with your audience. This is why it’s so important to have tools to track your marketing results. If you’re sending emails to your customers for example, you’ll want to choose an email service that gives you insights like opens and clicks, so you can find out what messages are catching your audience’s attention…

    Dave Charest/ Constant Contactin EMail- 15 readers -
  • Can Resending an Email Improve Your Open Rates?

    …? Resending certain emails means you get to drive home your most important messages without creating a campaign from scratch. If you receive a similar open rate to when you sent the first time, you’ve almost doubled your open rate with minimal effort. With these steps in mind, you’re in good shape to resend effectively. Resending can be another…

    Miranda Paquet/ Constant Contactin EMail- 15 readers -
  • Don’t Let These 4 Email Marketing Fears Hold Your Business Back

    … emails are meant to drive online registration for her upcoming classes. “We make it easy for our customers to book classes right online through our emails,” Arlet says. “Once an email goes out, we see the sign-ups come in shortly after.” You can also use your email reports to track the results of your campaign. After sending a message out you can…

    Miranda Paquet/ Constant Contactin EMail- 10 readers -
  • How to Approach Your Email Reports with Confidence

    … If I asked you, “How do you measure the success of your email marketing?” you might feel a little uncertain. Even if you have more than a creeping suspicion that email reports could help you measure success and improve results for your business, the thought of all that data may seem like more trouble than it’s worth. You may also be a little…

    Miranda Paquet/ Constant Contactin EMail How To's- 9 readers -