Email Reports

    • How to Measure Email Marketing Beyond Opens and Clicks

      Ask someone about their email marketing results, and they’re likely to mention metrics such as opens and clicks. But opens and clicks only tell part of the story. If you want to measure the impact of email marketing on your business, you need to dig deeper. Struggling to connect email marketing to your bottom line? Join us for a free webinar, See the Impact of Your Email Ma ...

      Dave Charest/ Constant Contactin EMail How To's- 15 readers -
  • How to Measure the Business Impact of Your Email Marketing

    … reports. But when they see the connection between their email marketing activities and real business results, things start to get a lot more exciting. Use these worksheets to tie your email marketing activities to business results. Download your worksheets: 1. How to Measure the Business Impact of Your Email Marketing — Time-Based Promotions…

    Dave Charest/ Constant Contactin EMail How To's- 18 readers -
  • [Glossary] 10 Email Marketing Terms You Need to Know to Improve Your Results

    … you dive into your email reports. We’ll show you how to use these terms and measure the impact of email marketing on your business during our next free virtual workshop. Sign up to reserve your spot now. Even if you can’t join us live, sign up and we’ll send you a free recording. In the meantime, leave us a comment and let us know your biggest reporting challenges. The post [Glossary] 10 Email Marketing Terms You Need to Know to Improve Your Results appeared first on Constant Contact Blogs. …

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  • 6 Things You Can Learn from Your Email Analytics

    … Making sense of your email analytics can be tricky at first. How do you know which numbers to focus on? What do all those numbers really mean anyway? Is this really worth your time? To approach your email reports with confidence, you have to understand what information you have available and how to use that information to improve your strategy…

    Miranda Paquet/ Constant Contactin EMail- 16 readers -
  • The Importance of Paying Attention to Your Marketing Numbers

    … You already have success metrics you use to keep your business up and running. You use these metrics to track your performance and make smarter decisions about the products you sell and the services you offer. Marketing works the same way. Your marketing metrics tell you how your different activities are performing, and provide insight…

    Dave Charest/ Constant Contactin EMail- 15 readers -
  • Can Resending an Email Improve Your Open Rates?

    …? Resending certain emails means you get to drive home your most important messages without creating a campaign from scratch. If you receive a similar open rate to when you sent the first time, you’ve almost doubled your open rate with minimal effort. With these steps in mind, you’re in good shape to resend effectively. Resending can be another…

    Miranda Paquet/ Constant Contactin EMail- 16 readers -
  • Don’t Let These 4 Email Marketing Fears Hold Your Business Back

    … emails are meant to drive online registration for her upcoming classes. “We make it easy for our customers to book classes right online through our emails,” Arlet says. “Once an email goes out, we see the sign-ups come in shortly after.” You can also use your email reports to track the results of your campaign. After sending a message out you can…

    Miranda Paquet/ Constant Contactin EMail- 11 readers -
  • How to Approach Your Email Reports with Confidence

    …-through rate shows you how people are actually engaging with the content in your email. You can view which contacts clicked your links, then target them with follow-up emails. Bounce rate: Emails can bounce for a number of reasons, including invalid email addresses, a full inbox, or out of office statuses. Keeping an eye on your bounces will help…

    Miranda Paquet/ Constant Contactin EMail How To's- 10 readers -