Email Seed Lists

  • The Cost of Measuring Deliverability Versus Inbox Rates

    … providers tout their deliverability scores as if they’re something to be proud of. Unfortunately for their customers, though, the reputation of the sender, combined with the quality of the recipient addresses at each domain, combined with the email content may produce terrible inbox placement for marketers. This isn’t something they report, though…

    Douglas Karr/ Marketing Technology Blogin EMail- 12 readers -