Email Segmentation

  • What is Growth Hacking? Here are 15 Examples

    … or segmented to them? Are they already a customer? Are they returning? Are they clicking on a referral link? If you can tailor the experience based on who they are, you can drive better conversion activity. Cart Abandonment Notifications – This is just a huge tactic that every ecommerce platform must have. It’s an opportunity to pursuade someone…

    Douglas Karr/ Marketing Technology Blog- 32 readers -
  • How to Clean a Messy Contact List in 5 Easy Steps

    … Raise your hand if your email list is neat and tidy. (Crickets) Yeah, that’s what I thought. For busy small business owners, there is nothing worse than a messy, disorganized, outdated list of email subscribers. Especially if you’ve inherited this list and have no idea how to fix it. Just the thought of tackling it makes you want to slam down…

    Constant Contactin EMail How To's- 15 readers -
  • Keep Your Email List Spick-and-Span With These 3 Simple Steps

    … can you take back control and keep your email list organized? If you’ve been sweeping some email list issues under the rug, take these three steps toward better organization and results for your business. Let’s get started. 1. Clean up your email bounces. An email bounce signifies that your email was not delivered to someone on your contact list…

    Miranda Paquet/ Constant Contactin EMail- 20 readers -
  • How to Use Segmentation to Improve Your Emails

    … Why segmentation should be a part of your email marketing strategy As a dedicated marketer, you’re always working to improve your emails and make them more effective. You craft catchy subject lines, incorporate limited time offers, and optimize your emails for mobile so they look great on any device. If you’re looking for a way to really rev up…

    Peter Brooke/ Blue Interactive Agencyin EMail How To's- 14 readers -
  • The 5 W’s of Effective Nonprofit Email Marketing

    … media, video, microsites, paid ads, search results, and email are saturated with messages from marketers. Many of the newest marketing channels are proven innovative communication tools, but email remains a pillar of effective marketing. With 91 percent of all US consumers checking email daily, email marketing should be at the center of your…

    Constant Contactin EMail- 16 readers -
  • 5 Email Optimization Tips to Increase Opens and Clicks

    … from the crowd? Here are 5 elements within the anatomy of an email message along with the impact that optimization can have: Succinct subject lines can lead to 20% higher open rates on average. Personalized Greetings can lead to 129% higher click-through rates. Non-Corporate Speak can lead to 24% more clicks. Add Images for 82% increased…

    Douglas Karr/ Marketing Technology Blogin EMail- 12 readers -
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