Email Subject Lines

  • 11 Poor Email Practices to Avoid (Unless You Want Angry Subscribers)

    …. If the subscriber can’t see why they should open your email, they’re going to delete it instead. Sending bait and switch emails. Now you’re just trying to annoy subscribers and get reported as SPAM. Leaving out a call-to-action. Why send a message if you don’t want someone to respond somehow? Don’t waste their time or yours! Overly friendly or personalized emails. TMI (Too much information) can seem a bit creepy, especially when you don’t really know one another. © 2016 DK New Media. …

    Douglas Karr/ Marketing Technology Blog- 11 readers -
  • 11 Surefire Secrets to Standout Subject Lines

    … It’s almost over. You’re so close to finishing your marketing email, but suddenly a brain freeze settles in and you can’t think of a dang thing to write for the subject line! You wonder if you’ll ever hit the Send button. We feel your pain. That’s why we’ve come up with these surefire techniques to overcome this particular writer’s block…

    Constant Contactin EMail- 6 readers -
  • 38 Email Marketing Mistakes to Check Before Clicking Send

    … of a healthy email marketing program. Permission – don’t get yourself in trouble with ISPs. Ask for permission to email. Preferences – provide and set expectations on frequency for your subscribers. Inactives – remove inactive subscribers to reduce unsubscribe complaints and lack of engagement. Frequency – don’t turn up the frequency so high…

    Douglas Karr/ Marketing Technology Blogin EMail- 14 readers -
  • [Cheat Sheet] 12 Ideas for Super Subject Lines

    …, you’re still wondering: how do I get more people to open my emails? After all, the people who have joined your mailing list have opted in to receive updates from your business. You know they are interested in what you have to say. But first you have to get their attention. A great email subject line has the power to save the day and transform your…

    Miranda Paquet/ Constant Contactin EMail- 13 readers -
  • 5 Email Optimization Tips to Increase Opens and Clicks

    … from the crowd? Here are 5 elements within the anatomy of an email message along with the impact that optimization can have: Succinct subject lines can lead to 20% higher open rates on average. Personalized Greetings can lead to 129% higher click-through rates. Non-Corporate Speak can lead to 24% more clicks. Add Images for 82% increased…

    Douglas Karr/ Marketing Technology Blogin EMail- 8 readers -
  • The Top 15 Email Marketing Myths You Need to Know

    … them with logical rationales in our “Email Marketing Myth Busting” Infographic. The infographic throws light on the truths behind these myths based on email marketing subjects such as email content, email design, email delivery, email testing, email lists, etc. We’re huge fans of the email monks service and have utilized them to convert several…

    Douglas Karr/ Marketing Technology Blogin EMail- 9 readers -
  • Writing Effective Emails: What I Learned In The Newsroom

    … possible outcome from your campaigns requires putting your brand in front of your audience where they're most likely to engage. 41% of email opens now happen on mobile devices, beating out desktop and webmail clients by a very large margin. (CampaignMonitor) Your subject line is your headline. I don't know how many hours I spent tossing a tennis…

    ROI Factor Blogin Social EMail- 7 readers -
  • The Complete Guide To Higher Email Open Rates

    …Being ignored hurts. It’s one thing when you write a blog post that doesn’t get much traffic, or you share something on social media and nobody responds. After all, there’s always the chance that people just didn’t notice it, and it slipped by your audience. But your emails? That’s another thing entirely! You KNOW that... [Read More]…

    Laura Roeder/ LKR Social Mediain EMail- 6 readers -
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