Email Versus Social Media

  • Be Careful When Comparing Apples to Apple Trees

    … effective than social media, the proper verbiage should be a subscriber is 40x more engaged than a social media follower. It’s important to remember that email is still, largely a 1:1 communication medium. Scott is correct that personalization and email drive incredible interaction. In my humble opinion, there’s absolutely no way that email…

    Douglas Karr/ Marketing Technology Blogin EMail- 5 readers -
  • The Pros and Cons of Social Media Marketing

    …, this isn’t something bad about social media marketing, this is an internal corporate issue. The ability to communicate effectively, engage, nurture, upsell, collect feedback and provide a personal touch with your customers is so efficient with social media. If companies aren’t leveraging it, that’s their fault… not the fault of social. Email still…

    Douglas Karr/ Marketing Technology Blogin Social EMail- 25 readers -
Get the top posts daily into your mailbox!