Email Workflow

  • [Infographic] Optimize Your Email Production Workflow

    … considered a victory if a campaign makes it out the door at all! We wanted to help streamline your email workflow and make your life easier. That’s why we teamed up with Litmus to bring you the Optimize Your Email Production Workflow infographic. In it, you’ll find strategies and tools to streamline your email workflow. Here are a few tips from…

    Movable Ink Blogin EMail- 9 readers -
  • Re-engaging Old Leads With Email Workflow

    … a specific time frame (this calendar year) and wasn’t already a customer. This list fed a workflow that sent an email to re-engage them, or allow them to opt-out of future communications. It’s important to note here that we were clear in why we were emailing them and we offered an opt-out feature. Because this list had leads who had potentially forgotten…

    Dan Moyle/ Relevancein EMail Content- 9 readers -
  • How IGT Reduced Email Production Time by 500%

    … IGT’s DoubleDown Casino, an online and mobile social casino, has one main marketing strategy: surprise and delight their customer. And to reach customers, the business often relies on email marketing campaigns. That often proved to be a long and arduous process. Emails had to be designed and coded by hand. But, by using Movable Ink’s workflow…

    Movable Ink Blogin EMail How To's- 3 readers -
  • 3 Ways to Streamline Your Responsive Email Workflow

    … This is a guest post from Geoff Phillips, Senior Editor & Email Specialist, Email on Acid. With an estimated 67% of emails being opened on mobile devices, responsive design for email is no longer an option, it’s a requirement for successful email marketing campaigns. And—content creation aside—the email design process can be quite…

    Movable Ink Blogin EMail- 9 readers -
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