Email

  • Email Deliverability: An Interview with 250ok Founder Greg Kraios

    250ok has skyrocketed onto the email marketing scene as a must-have for serious email marketers to monitor their inbox placement, design their emails, and protect their email reputation. Unfortunately, many marketers still don’t realize when they have an email problem. Email service providers tout and report deliverability as the delivery of an email message to the receiving ...

    Douglas Karr/ Marketing Technology Blog- 39 readers -
  • Email Drip Campaigns: How to Make Them Smart and Blunder-Free

    … Email drip campaigns can be powerful and effective ways to build a loyal audience and share your great content with prospects and customers. But they can also fail miserably. Common — but easily avoidable — mistakes are enough to make babies cry and ruin your sender reputation. During CMI’s ContentTECH virtual event, Gini Dietrich, CEO at Arment…

    Content Marketing Institutein EMail How To's- 31 readers -
  • Five million Indian government workers to get IDN email

    … in a centralized fashion. “The primary trigger behind the policy was Government data which resides on servers outside India and on servers beyond the control of the Government of India,” the MEITY press release states. India currently has the largest number of internationalized domain names, at the top level, of any country. NIXI, the local ccTLD manager…

    Kevin Murphy/ DomainIncitein EMail- 26 readers -
  • SMBs Plan to Increase Digital Marketing Budgets (Report)

    … that small and midsized businesses plan to take this year. The GetResponse study of 200 U.S.-based SMB decision-makers was conducted at the end of 2016 and provides insight into both the trends that lead the marketing industry as a whole and the specifics for SMBs. Overall, 70 percent of the study participants said their digital and web-based marketing…

    AllFacebookin Social Mobile EMail- 25 readers -
  • 3 Tips for a Productive Approach to Email

    … your inbox empty at all times. Instead, it refers to “the amount of time an employee’s brain is in his inbox.” {source} We all know that spending our entire day in our inbox is not productive, but how can we approach email productively? To determine this we need to define productivity. I define productivity as using your time, energy…

    @ProBloggerin EMail- 25 readers -
  • The History of Email and Email Design

    … 44 years ago, Raymond Tomlinson was working on ARPANET (the U.S. Government’s precursor to the publicly available Internet), and invented email. It was a pretty big deal because up until that point, messages could only be sent and read on the same computer. This allowed a user and a destination separated by the & symbol. When he showed…

    Douglas Karr/ Marketing Technology Blogin EMail- 25 readers -
  • How to Build a Better Lead Form

    … people to take out a credit card and hand over sensitive information to donate to a charity when they can just do so on the computer in their homes. Perhaps if the canvassers only wanted a name or an email address, they’d have more access. Likewise, when brands and publishers gate their content, the success of an e-book or a video will likely come…

    Jordan Teicher/ The Content Strategistin How To's- 24 readers -
  • Experian Sells It’s Email Marketing Business

    … Experian, the global information services company, announces that it has signed a definitive agreement to sell its Email/Cross-Channel Marketing business (CCM) to Vector Capital. The enterprise value of CCM at completion is c. US$400m on a cash and debt free basis. Experian has agreed to divest a 75% interest in CCM to Vector Capital…

    Pace Lattin/ Performance Marketing Insiderin EMail- 24 readers -
  • 5 Ways To Improve Your Email Open Rates

    … Email marketing is a proven way to register better business growth. However, you only achieve actual conversions rates when you opt for the right ways of marketing, which ensure that the email recipients do open your emails. While getting funding for business might be easy, running one successfully requires continuous efforts and monitoring…

    Growmapin EMail- 23 readers -
  • Why Your B2B Team Is Investing Too Much in Mobile

    … Clark Boyd dug deeper into this topic by looking at the Consumer Barometer, a survey tool. According to the research, more than twice as many people in the U.S. rely on computers over smartphones for product information. Workplace email habits could have a big impact on the mobile divide. This summer, Adobe released survey data that shows…

    The Content Strategistin Mobile- 22 readers -
  • 5 Compelling Lead Magnets That Work Every Time

    … Do you have a content marketing strategy? Are you unsure what lead magnets work best? While running a content marketing strategy, it is important to capture email subscribers. Social media can be great for driving traffic, but it isn’t highly effective in generating customers. McKinsey & Company found that email is nearly 40 times more…

    Jeffbullas's Blogin EMail- 22 readers -
  • How Not to Miss the Benefits of the Most Common Online Tools You Have

    … You could be missing opportunities to save time and money by using the most obvious online resources at your disposal. For example, you would hardly say that email is currently a groundbreaking invention. But Pew Research Center did a study that found that, as of 2013, 61% of workers see email as the most important tool for doing their jobs…

    Growmapin Paid Search How To's- 22 readers -
  • How to Write Engaging Emails – 6 Simple Tips

    …How to Write Engaging Emails – 6 Simple Tips 1. Always Add Value: Your subscribers are busy people, and they won’t always consider your emails a top priority. So to work around this, make sure your emails are worth your readers’ time. Every email you send should serve the purpose of helping your subscribers in some way, whether you answer…

    whoisjonleuty.comin Social EMail Blogging How To's- 22 readers -
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