Employment Branding

  • 4 Content Marketing Ideas for Talent Acquisition Dominance

    As a marketer, you’re regularly attracting, persuading and converting prospective customers through the use of relevant content delivered at the right time. It’s a lot to manage on a daily basis. Wouldn’t it be nice to have someone with whom you could collaborate outside of your department but inside your organization—someone with whom you could share ideas and be a sounding bo ...

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  • “Rinse and Repeat” Job Applicants via Employment Content

    Published 1 min ago 27 In the same way that your corporate brand reputation can induce individuals to purchase (or not purchase) products and services from your company, your employment brand is key in determining whether job seekers choose to apply to positions with your organization. In my last article, I discussed ideas for moving job seekers through the Considerat ...

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