Endorsements

  • How to Stay on the Right Side of the FTC When Publishing a Sponsored Video

    …, unless the connection is already clear from the context of the endorsement. 21 of the influencers who got the April letter just received a follow-up warning letter, citing specific social media posts the FTC staff is concerned might not be in compliance with the FTC’s Endorsement Guides. But the letters are different this time. The latest round…

    Greg Jarboe/ ReelSEOin How To's- 11 readers -
  • Facebook to Page Admins: Who Is Your Page Endorsing?

    … Featured Jobs Sports Social Media Strategist Mars Reel Media Corp Los Angeles County, California Digital Media Planner Silverlight Digital LLC New York City, New York (US) Director, Business Development - Pharmaceuticals Silverlight Digital LLC New York City, New York (US) Editorial Director - Business and High-tech publishing Information…

    David Cohen/ AllTwitterin Social Facebook- 14 readers -
  • LinkedIn Announces Changes to Endorsements Feature

    … LinkedIn announced two changes to its Endorsements feature. The Endorsements feature allows users to acknowledge their connections’ skills by endorsing those skills on their profiles. LinkedIn said users with at lease five skills listed on their profiles receive up to 17 times more profile views. With this update, LinkedIn said it will show…

    Inside Facebook- 14 readers -
  • Affiliate Marketing and CAN-SPAM Compliance

    … relationship with the company – whether you’re the owner, an investor, or an influencer paid to promote the company is a violation per the Guides Concerning Use of Endorsements or Testimonials in Advertising. Spamming people with an affiliate offering that you don’t have any previous business relationship with and not providing any means…

    Douglas Karr/ Marketing Technology Blogin Affiliate- 16 readers -
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