Engagement On Facebook Custom Audiences

  • The Evolution of Facebook Remarketing

    … from those who visited for hours on end. But then Facebook added “Advanced Mode” to Custom Combination targeting… With Advanced Mode, advertisers can create audiences of people who viewed at least 20 pages of their website during the past 180 days… …or completed two registrations… …or made two purchases… …or made a purchase valued…

    Jon Loomer/ Jon Loomer Digital- 6 readers -
  • Facebook Page Engagement Custom Audiences: Target Those Who Interact

    … When Facebook first released Engagement on Facebook Custom Audiences, it was exciting to think of the targeting possibilities. We’re now able to target those who engage with videos, lead ad forms and Facebook Canvas. We were even (temporarily) able to target people who share links to our website. But that was just scratching the surface…

    Jon Loomer/ Jon Loomer Digital- 23 readers -
  • Facebook Ad Campaign Process: Build Audience, Leads and Conversions

    … and efficiently build an audience in volume. We’ll do this by promoting helpful articles (driving traffic and building a Website Custom Audience) and videos (building an Engagement on Facebook Custom Audience). 2. Build Your Leads The mistake is that most advertisers start here, targeting people that don’t know them. We won’t do that. We’ll target…

    Jon Loomer/ Jon Loomer Digitalin Social- 20 readers -
  • Create Facebook Custom Audiences for Lead Ad Form Engagement

    … Video and Lead Ad engagement. And when I checked today, I also see Canvas on the list (though this seems to be premature as the feature is not yet functional for me). The possibilities are endless for Engagement on Facebook Custom Audiences (post likes, comments and shares), but let’s focus on Lead Ads today. How to Create a Lead Ad Custom…

    Jon Loomer/ Jon Loomer Digital- 15 readers -
  • Engagement on Facebook Custom Audiences: Do You Have This?

    … I live a simple life in which I’m excited by simple things. I sat down tonight to complete a process I started a few hours earlier of creating Website Custom Audiences and Saved Audiences when I spotted something new… Do you see it? It’s the final item: “Engagement on Facebook.” Discovering this provided a roller coaster of emotions. Seeing…

    Jon Loomer/ Jon Loomer Digitalin Social- 22 readers -
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