Engagements

  • Facebook CPMs Up 71% in Q1 (Report)

    … First-quarter-2016 cost per thousand impressions (CPMs) were up 71 percent year-over-year on Facebook, tallied at $4.44 on Instagram and down 10 percent on Twitter compared with the year-ago period. Salesforce Marketing Cloud analyzed more than 2 trillion ad impressions and more than 200 billion ad engagements by advertisers using its…

    David Cohen/ AllFacebookin Social Facebook Twitter- 21 readers -
  • Will You Make It Facebook-Official on Valentine’s Day?

    … More than 110,000 engagements became Facebook-official on Valentine’s Day 2015, and nearly 580,000 engagement life events were created that week (Feb. 14 through 20). Facebook IQ said in an email to SocialTimes that Valentine’s Day remains the most popular day for Facebook users to get engaged, followed by Christmas day, New Year’s Day…

    David Cohen/ AllTwitterin Social Facebook- 23 readers -
  • How to Use the New Twitter Analytics Dashboard

    … into Twitter’s new analytics platform: Twitter Analytics Dashboard The dashboard provides a decent overview of activity over the last 28 days. The major statistics it provides are Impressions, Engagements, and Engagement Rate for each tweet and the trend for those over time. That’s not too shabby but lets poke at what lurks under Engagements. Twitter…

    Convince and Convertin Social SEO Twitter How To's- 5 readers -
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