Enhanced Campaigns

  • AdWords Announces Upcoming Changes To Enhanced CPC Bidding

    … is an automated bidding strategy that increases your manual bid amounts up to 30% if Google’s algorithm thinks a certain click is more likely to convert. The algorithm takes a user’s device, location, browser, and the time of day into consideration when automatically adjusting bids. ECPC works for Search, Shopping, and Display campaigns. Any manual bid…

    PPC Heroin Affiliate Paid Search- 30 readers -
  • Get Started with Perfect Audience Retargeting

    … for a wide range of 3Q’s retargeting campaigns. What is Perfect Audience? Perfect Audience is a retargeting platform that helps you reach previous visitors within Facebook, Twitter, and other networks including GDN, Openx, and beyond. A couple of pointers to get you started: To start off, I would recommend using Manual Bidding vs. Optimized Bidding…

    3Q Digitalin Google Retargeting- 7 readers -
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