Enterprise Influencer Marketing

  • The Key To Unlocking the ROI of Enterprise Influencer Marketing

    … marketers from finding the true value of influencer relationships, misconceptions remain. To bring clarity to the hype, our content marketing agency, TopRank Marketing, along with influencer relationship management software company Traackr, teamed up to investigate how the practice of influencer marketing is evolving within leading enterprises around…

    Lee Odden/ TopRank®- 21 readers -
  • Digital Marketing Spotlight: Amy Lamparske, Head of Social Media at 3M

    … about how influencer marketing has had an impact on social social media marketing, how to activate influencers, scale influencer marketing in the enterprise and measures of success. I believe in empowering small autonomous teams to plow through roadblocks and old school thinking. You’ve worked for multiple global brands throughout your career…

    Lee Odden/ TopRank®in Social- 23 readers -