Entrepreneurism

    • Being an Empathic Marketer in an Automated World

      By Jeffrey Slater, {grow} Community Member Does your marketing automation need a hug? I’ve been wondering about this and today will offer some tips to create marketing empathy in an automated world. During my 30-plus-year marketing career, I have had the privilege to meet and work with many great marketers.

      {grow}- 5 readers -
  • Strategies to deal with losing readers through the newsfeed evolution

    …, economics of social media, economist, foundr, mark schaefer, newsfeed Posted in Blogging best practices, branding, Case studies, Communty-building, Content distribution, economics of social media, Entrepreneurism, facebook, Facebook marketing, Internet marketing, Marketing best practices, Marketing Strategy, Mobile marketing, ROI and measurement, Snapchat, Social Media best practices, Social Media Strategy, Traditional media and advertising, Uncategorized | No Comments » All posts …

    {grow}in Facebook- 8 readers -
  • How I get more stuff done than you: Focus

    … By Mark Schaefer I help a lot of people with their business ideas and problems and inevitably this question comes up: “You seem to be everywhere … how do you get all this stuff done?” My answer is deceivingly simple: FOCUS. I say “deceivingly” because it is such a simple word but so exceedingly difficult to achieve! As a small business owner…

    {grow}in How To's- 10 readers -
  • 5 questions you should ask yourself every day before bed

    … By Mars Dorian, {grow} Contributing Columnist I’m a vampire. No, not the solar-phobic Transylvanian bloodsucker with his campy cape, but the graveyard worker who spends all night hitting the keyboard and dropping into bed when the first sun rays sneak through my curtains. You see, I’m what the German government now calls the digital solo-self…

    {grow}- 11 readers -
  • Six steps to increase your app conversion rate

    … Kiki Schirr, {grow} Contributing Columnist App marketing is a difficult job. Your goal is higher downloads and app conversion rate in a crowded space with strict marketplace rules. Often the people who build apps are from small teams with no formal training in marketing. And unlike marketing physical goods, advertising might not be your best…

    {grow}- 11 readers -
  • Three Ways Leaving the 9-5 for Entrepreneurship Improved My Life

    … By Elise Perkins, {grow} Community Member Stress in the workplace remains a top trigger for the everyday aches and pains that plague the American employee. A recent Deloitte study further illuminates the reasons why this occurs: worries over making mistakes, challenging workloads, “urgent” projects which add to the daily deliverables, excessive…

    {grow}- 8 readers -
  • Success may mean staying true to what you know is true

    … of existing employees already working on other jobs. I began to twitch. In week four, another one of my imperatives bit the dust … and you can probably predict where this going. Nowhere. The truth you know is true Piece by piece, my plan was dismantled. Instead of fighting for a strategy based on my own experience, my own intelligence, and what I knew…

    {grow}- 6 readers -
  • Four online business rules that don’t exist any more

    … By Mars Dorian, {grow} Contributing Columnist A few days ago, I was working my face off in my creative cave, realized my social battery was drained, and decided to join a bar meet-up in my hometown of Berlin. I had a chance to talk to online entrepreneurs from all over the world and listened to their unique business stories. It reminded me how…

    {grow}- 7 readers -
  • Case study: Small business content marketing success

    … building, blogging best practices, blogging success, content marketing, entrepreneurism, marketing strategy Posted in blogging, Blogging best practices, Case studies, Content Marketing, Entrepreneurism, Marketing Strategy | No Comments » All posts …

    {grow}in Content Blogging- 12 readers -
  • The start-up strategy for beating Facebook

    … necessarily solve any unique industry problem like Blab — It had cool filters that made you look like a cat or throwing up a rainbow. Top social media influencers were very slow to adopt the technology. And yet, this week TechCrunch carried news about Facebook Live which sounds the death knell for Blab: The platform will soon let you do two-person…

    {grow}in Facebook- 13 readers -
  • 3 Business tips to make the second half of your 2016 count

    … By Mars Dorian, {grow} Contributing Columnist It’s the middle of the year and I’ve done a little check-up review of my web business situation. I always try to learn from my peers and good blog posts to bring my online career to the next level. Call it the mid-year version of the New Year’s resolutions. Down below are the top three tips I want…

    {grow}- 7 readers -
  • 4 Lessons learned from super niche marketing

    … the other platforms combined. Truth is some online markets are just better suited for your product, and selling everywhere for the sake of being everywhere can cannibalize your sales. Lesson: going exclusive with a platform is always an option, especially if that’s where your niche audience ‘hangs out’. Of course it’s more risky, but if you gain…

    {grow}- 11 readers -
  • The world’s best creativity technique

    … OK, some blog post headlines tend to be a little sensational. Not this one. I want to share with you the absolute best, can’t-miss technique for truly breakthrough thinking I have ever used. That sounds like a cheesy affiliate ad or something, but there’s no catch here. I am simply giving you one of my best leadership ideas. But it gets better…

    {grow}- 6 readers -
  • Market networks bring businesses into the “enabling economy”

    … At SXSW I became aware of a new marketing trend called “market networks.” This new business model of an “enabling economy” seems to coming of age and I thought I would explore the idea. Market networks represent a different way to do business compared to sites like Air BNB or Uber that simply aggregate demand. In that model, neither the seller…

    {grow}- 9 readers -
  • Social Media and ASO: The Two Essentials of App Marketing

    … with a wonderful opportunity. In fact, according to e7.co: Despite 91 percent of developers believing that marketing is necessary for success, over half (52 percent) set aside absolutely no money for their marketing budget. And 52 percent spent five percent or less of their time promoting their app. Figures such as these make a lot of sense in light…

    {grow}in Social- 13 readers -
  • The Internet of Things will be ruled by kids

    … The beginning of each year is filled with technology forecasts, and for the past several years we have been shoveled quite a lot of projections about the Internet of Things, or “IoT” for short. For all the hyper-hype, I can scarcely imagine a less impactful trend. There might be rivers of data converging somewhere in the world I suppose…

    {grow}- 7 readers -
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