Eric Enge

  • Content Marketing World Authors

    …!) Carlos Hidalgo, Driving Demand Carla Johnson and Robert Rose, Experiences Arnie Kuenn, Content Marketing Works Jason Miller, Welcome To The Funnel Joe Pulizzi, Epic Content Marketing, and Content, Inc. Adele Revella, Buyer Personas Paul Roetzer, The Marketing Performance Blueprint Tim Riesterer, Three Value Conversations If you haven’t signed up…

    Heidi Cohen/ Heidi Cohenin Content- 20 readers -
  • What Is Keyword Density?

    … Updated 4 May 2016 – originally published 2011 You may have heard that you need to be concerned about keyword density. What is it? Keyword density is a measurement of the percentage of occurrences of a given keyword (or phrase) on a page out of all the words on a page. For example, if you have a page about “blue widgets”, then the keyword…

    Eric Enge/ Stone Temple Consulting- 9 readers -
  • How To Succeed With Earned Media: 34 Case Studies

    …. While consumer awareness starts with the press and social coverage, the product is the center of attention. The earned media impact on consideration, leads and sales can be measured back to the initial launch event.Erin (Mack) McKelvey, SalientMG; Twitter: @MackMcKelvey 22. When I absolutely love a product or service, I’m very likely going to talk…

    Heidi Cohen/ Heidi Cohenin How To's- 16 readers -
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