Esri /ˈɛzriː/ is an international supplier of Geographic Information System (GIS) software, web GIS and geodatabase management applications. The company is headquartered in Redlands, California.The company was founded as Environmental Systems Research Institute in 1969 as a land-use consulting firm. Esri products (particularly ArcGIS Desktop) have 40.7% of the global market share. In 2002, Esri had approximately a 30 percent share of the GIS software market worldwide, more than any other vendor. Other sources estimate that about 70 percent of the current GIS users make use of Esri products.The company has 10 regional offices in the U.S.
Posts about Esri
  • 6 Smart Ways Retailers Can Use Heat Maps to Drive Conversions

    … installing beacons, WiFi, and other hyperlocal technologies as a way to generate heat maps that track customer flows. “It is wasn’t possible to view a store as a website and the departments as individual web pages before, but with heat mapping it now is,” explains Nick Stein of, a mobile SDK that enables retailers to get real-time position…

    Stephanie Miles/ Street Fight- 12 readers -
  • LBMA Podcast: Geofeedia’s RJ Taylor, Groupon’s Beacons

    …; Rockbot Anthem; Guidekick; Fans on Foot. Chuck Martin stops by to discuss Groupon getting into beacons and our special guest is RJ Talyor of Geofeedia. Top stories of the week 1. ScreenPop – Like Snapchat for Android lock screen 8:00 2. Unilever – Knorr pilot (Sweden) 9:45 3. ESRI launches – ArcGIS Open Data Website 13:00 4. Rockbot Anthem 14:15 5. Apple Pay 2.0 on the horizon? 18:42 6. Guidekick App 20:40 7. “Fans On Foot” Jewellery project 22:34 Guest: RJ Talyor of Geofeedia 26:25 …

    Asif Khan/ Street Fight- 20 readers -
  • Solving the Dirty Data Problem in Location-Based Advertising

    …. Estimating location to a broad block level area or zip code depletes both profitability and performance. For example, advertisers trying to target “New Parents” could waste their inventory on broad location points instead of focusing on the segmented, and accurately targeted, audience they want to reach, i.e., frequent visits to Babies R Us. One…

    David Hirschman/ Street Fight- 16 readers -
  • LBMA Podcast: Nomi’s Acquisition and Swirl’s Ad Exchange

    … API; Nomi acquired; Mogl funded; Facebook relaunches Atlas; Swirl rolls out their ad exchange; iHeartRadio vending machine with Instagram; Wall-m(Art) project; Hermes gives us La Maison des Carres; TouchTunes partners with Kinetic Active Exchange. Our resource of the week plots dead famous people thanks to ESRI. Top stories of the week (starts…

    Asif Khan/ Street Fightin Facebook- 7 readers -
  • LBMA Podcast: Glympse, Blippar, and Esri

    … Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association. Top stories of the week feature McDonalds Canada, Pinterest, Food Network, Lowe’s, Naziha Mestaoui,, Amazon, Oman, Glympse, Kraft, Blippar and Wal-Mart. Our resource of the week is from ESRI. Episode 187 Recorded…

    Asif Khan/ Street Fight- 9 readers -
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