Esri

Esri /ˈɛzriː/ is an international supplier of Geographic Information System (GIS) software, web GIS and geodatabase management applications. The company is headquartered in Redlands, California.The company was founded as Environmental Systems Research Institute in 1969 as a land-use consulting firm. Esri products (particularly ArcGIS Desktop) have 40.7% of the global market share. In 2002, Esri had approximately a 30 percent share of the GIS software market worldwide, more than any other vendor. Other sources estimate that about 70 percent of the current GIS users make use of Esri products.The company has 10 regional offices in the U.S.
Posts about Esri
  • 6 Smart Ways Retailers Can Use Heat Maps to Drive Conversions

    … of access to your store that can be attributed to increased revenue from a particular customer segment? Maps can display customer spending by segments and zip code. Clear patterns and groupings appear that cannot be picked up by looking at singular rows in tables or charts.” (Helen Thompson, Esri) 6. Running A/B tests “Heat and kinetic maps can…

    Stephanie Miles/ Street Fight- 11 readers -
  • LBMA Podcast: Geofeedia’s RJ Taylor, Groupon’s Beacons

    …; Rockbot Anthem; Guidekick; Fans on Foot. Chuck Martin stops by to discuss Groupon getting into beacons and our special guest is RJ Talyor of Geofeedia. Top stories of the week 1. ScreenPop – Like Snapchat for Android lock screen 8:00 2. Unilever – Knorr pilot (Sweden) 9:45 3. ESRI launches – ArcGIS Open Data Website 13:00 4. Rockbot Anthem 14:15 5. Apple Pay 2.0 on the horizon? 18:42 6. Guidekick App 20:40 7. “Fans On Foot” Jewellery project 22:34 Guest: RJ Talyor of Geofeedia 26:25 …

    Asif Khan/ Street Fight- 20 readers -
  • Solving the Dirty Data Problem in Location-Based Advertising

    … was IP address. Using Skyhook’s Hyperlocal IP, which positions over one billion IP addresses worldwide, often within 100 meters, MEDIATA could offer more contextually relevant mobile ads to their customers. With access to Wi-Fi, GPS, cell tower and device accelerometer data, MEDIATA could get a much better picture of the landscape, and deliver…

    David Hirschman/ Street Fight- 15 readers -
  • LBMA Podcast: Nomi’s Acquisition and Swirl’s Ad Exchange

    … On Location LBMA Podcast: Nomi’s Acquisition and Swirl’s Ad Exchange 07 November 2014 by Asif Khan Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association. On the show: Neiman Marcus wants you to snap, find and shop; Cellfind helps the Tears Foundation help victims; Appy Pie’s new…

    Asif Khan/ Street Fightin Facebook- 7 readers -
  • LBMA Podcast: Glympse, Blippar, and Esri

    … Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association. Top stories of the week feature McDonalds Canada, Pinterest, Food Network, Lowe’s, Naziha Mestaoui, Match.com, Amazon, Oman, Glympse, Kraft, Blippar and Wal-Mart. Our resource of the week is from ESRI. Episode 187 Recorded…

    Asif Khan/ Street Fight- 9 readers -
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