Estimote

  • LBMA Podcast: Proxfinity, Estimote, Carrefour and Basket

    … LBMA Podcast: Proxfinity, Estimote, Carrefour and Basket January 29, 2016 by Asif Khan Leave a Comment Filed Under: On Location Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association. On the show: Real holograms thanks to Kino-Mo; Proxfinity’s smart badge for conferences…

    Asif Khan/ Street Fight- 13 readers -
  • Beacons to Shine a Light on Consumers’ Murky Path to Purchase

    …, with a growing percentage of shoppers looking to make a decision immediately Retailer fears about showrooming seem to ebbing relative to last year (or retailers are simply resigned to the fact shoppers will be on their phones). There is growing evidence that the smartphone is more friend than foe. The xAd study, for example, indicated 60 percent…

    Street Fightin Mobile- 13 readers -
  • #SFSNYC VIDEO: Smartphones Will Make the Connected Store a Reality

    … may be driving down prices and eating into margins, but it’s too soon to sound the death knell for physical stores. They still feature strongly in the commerce landscape. Moreover, despite shoppers’ increased in-store use of smartphones, showrooming is proving to be less of a detriment to brick-and-mortar retail than once feared. A recent xAd…

    Street Fight- 6 readers -
  • 11 Luminaries You Don’t Want to Miss at Street Fight Summit New York 2015

    … business The Greene Grape. He spoke with Street Fight about ShopKeep’s move beyond the software space and how cloud computing is changing the playing field for small businesses. Steve Cheney is co-founder of Estimote, a company offering beacons and stickers compatible with both Apple’s iBeacon and Google’s Eddystone formats. Before Estimote, he…

    Street Fight- 14 readers -
  • LBMA Podcast: Urban Airship and Beacons, MapQuest Helps Commuters

    …; MoPub and Juice Mobile team up; Estimote maps the indoors; AirPatrol secures two patents; Path’s best effort is…PathTalk?; xAd teams with Captivate Networks; Shazam is absorbed by Siri; Honeywell brings Google Glass to the air. Our special guest is SchneiderMike, VP of Marketing for Skyhook Wireless. Our resource of the week is Commute by MapQuest…

    Asif Khan/ Street Fight- 4 readers -
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