Evan Spiegel

  • Snapchat CEO accused of insulting an entire country

    … by the juggernaut that is Facebook. What did come as a surprise was Snap Inc. CEO Evan Spiegel allegedly insulting an entire country. Not just any country but the 2nd most populous country in the world. Late last week, it was made public that Spiegel allegedly said that he did not want to expand into countries like India saying that Snapchat isn’t for poor…

    Greg's Corner- 27 readers -
  • What to Look for in 2017: Mobile, Video, AI

    … smart that consumers will find them helpful, rather than creepy. Vertical video will challenge horizontal for dominance Way back in June 2015, Snap Inc. CEO Evan Spiegel made a case at the Cannes Lions International Festival of Creativity for vertical video. His reasoning was solid: Most people are viewing video on their smartphones these days…

    AllFacebookin Facebook Retargeting- 42 readers -
  • Snap Inc.: One More Walled Garden, But Endless Opportunities for Brands

    … in smartphones and boxed into a fixed user experience. The only way to avoid being a one-hit-wonder app is to control more of the Snapchat experience, starting with the camera itself. Producing a phone-independent camera allows Snap Inc. to create a unique user experience and solidifies its position as an independent walled garden. The truth…

    AllTwitter- 6 readers -
  • Twitter vs. Snapchat

    … that doesn’t go on the social media permanent record, and the stories allow users to present a short term piece of more curated content. And Snapchat overall is just more fun, according to CEO Evan Spiegel: Somewhere along the way, when we were building social media products, we forgot that the reason we like to communicate with our friends is because…

    Inside Facebookin Social Twitter- 17 readers -
  • Is Snapchat the Next Buzzy Platform for Alcohol Brands?

    … age are being served with alcohol ads, people are required to enter their birthday when they download the application. In fact, this is one of the few pieces of information that users are required to provide, as Snapchat CEO Evan Spiegel has described data-driven ads as “creepy.” Still, like all platforms, Snapchat carries risk for alcohol brands…

    AllTwitterin Facebook YouTube- 14 readers -
Get the top posts daily into your mailbox!