Evan Spiegel

  • Snapchat CEO accused of insulting an entire country

    … by the juggernaut that is Facebook. What did come as a surprise was Snap Inc. CEO Evan Spiegel allegedly insulting an entire country. Not just any country but the 2nd most populous country in the world. Late last week, it was made public that Spiegel allegedly said that he did not want to expand into countries like India saying that Snapchat isn’t for poor…

    Greg's Corner- 23 readers -
  • Snap Inc.: One More Walled Garden, But Endless Opportunities for Brands

    … reaches 41 percent of all 18- through 34-year-olds in the U.S. To put that into perspective, the average top 15 television networks reach only 6 percent of that same demographic. With such impressive engagement rates, transitioning into product development is a logical next step for the company. As an app, Snapchat is bound by the cameras available…

    AllTwitter- 5 readers -
  • Is Snapchat the Next Buzzy Platform for Alcohol Brands?

    … Snapchat has started to build serious buzz among brands over the past several months. Many different brands, from Gatorade to Starbucks to Taco Bell, have launched Snapchat campaigns. But despite its growing popularity, the platform may not be right for all brands. Alcohol brands, including Jim Beam, have dipped their toes into the platform…

    AllTwitterin Facebook YouTube- 12 readers -
  • Snapchat’s Daily Video Views Have Tripled Since May — Now 6 Billion

    … users. In addition to overall growth, of both users and revenue, sources say the amount of content is growing as well, including live and local stories from more than 50 college campuses and locations in several major cities in the U.S. and the U.K. All of this seems to underlie IPO plans Snapchat CEO Evan Spiegel hinted at earlier this year…

    AllTwitterin Social Mobile- 11 readers -
  • Why Social Networks and Marketers are Flocking to Native Video

    … product earlier this year, and while Facebook auto-play videos seemed like a bad idea for users, video on Facebook was a boon for brand awareness. Snapchat CEO Evan Spiegel pitched his own native video product recently, and even Pinterest is getting in on the action with Cinematic Pins. Video already makes up 78 percent of Internet data…

    AllTwitterin Social Facebook Twitter- 26 readers -
  • The Social Buzz During Cannes Lion on Twitter (Infographic)

    … By Kimberlee Morrison on Jun. 30, 2015 - 3:00 PM Snapchat CEO Evan Spiegel made a big impression with the announcement of Snapchat’s latest advertising product at the Cannes Lions International Festival of Creativity last week. However, Snapchat wasn’t the only Cannes buzz on social media. SocialBro analyzed more than 100,000 tweets from…

    Inside Facebookin Social Twitter- 16 readers -
  • Snapchat Launches Native Video Ads

    … Snapchat CEO Evan Spiegel has been talking vision a lot recently. Just last month, he spoke about the future (aka: business model) for Snapchat being advertising. This week Spiegel took his pitch to the Cannes Lions Festival to talk more about turning Snapchat into a platform for storytelling. Just in time for the festival, Snapchat also…

    AllFacebookin Social- 24 readers -