Evan Spiegel

    • Snapchat CEO accused of insulting an entire country

      Snapchat CEO accused of insulting an entire country Snapchat is not having the best week ever. It wasn’t bad enough that Instagram was copying Snapchat’s stories feature, but Instagram was bragging that their stories feature had more users than Snapchat Stories. This really shouldn’t come as much of a surprise as Instagram is owned by the juggernaut that is Facebook.

      Greg's Corner- 17 readers -
  • Snap Inc.: One More Walled Garden, But Endless Opportunities for Brands

    ….” The sleeker name is meant to reflect the company’s evolution beyond social, citing the release of Spectacles as its entry into hardware. In a time when fewer and fewer platforms are identifying as “social,” Snap Inc.’s expansion represents its progression into something bigger. CEO Evan Spiegel is no longer simply dominating the messaging app scene; he…

    AllTwitter- 5 readers -
  • Is Snapchat the Next Buzzy Platform for Alcohol Brands?

    … age are being served with alcohol ads, people are required to enter their birthday when they download the application. In fact, this is one of the few pieces of information that users are required to provide, as Snapchat CEO Evan Spiegel has described data-driven ads as “creepy.” Still, like all platforms, Snapchat carries risk for alcohol brands…

    AllTwitterin Facebook YouTube- 11 readers -
  • Snapchat’s Daily Video Views Have Tripled Since May — Now 6 Billion

    This has been an exciting year for Snapchat, marked by big growth and an even bigger push into advertising. While much of last year was characterized by awkward maturation, the pivot from content sharing app to content destination may well have been the move that laid the foundation for the platform’s future as a potential mobile advertising juggernaut.

    AllTwitter- 11 readers -
  • Why Social Networks and Marketers are Flocking to Native Video

    … product earlier this year, and while Facebook auto-play videos seemed like a bad idea for users, video on Facebook was a boon for brand awareness. Snapchat CEO Evan Spiegel pitched his own native video product recently, and even Pinterest is getting in on the action with Cinematic Pins. Video already makes up 78 percent of Internet data…

    AllTwitterin Social Facebook Twitter- 23 readers -
  • The Social Buzz During Cannes Lion on Twitter (Infographic)

    … By Kimberlee Morrison on Jun. 30, 2015 - 3:00 PM Snapchat CEO Evan Spiegel made a big impression with the announcement of Snapchat’s latest advertising product at the Cannes Lions International Festival of Creativity last week. However, Snapchat wasn’t the only Cannes buzz on social media. SocialBro analyzed more than 100,000 tweets from…

    Inside Facebookin Social Twitter- 16 readers -
  • Snapchat Launches Native Video Ads

    … Snapchat CEO Evan Spiegel has been talking vision a lot recently. Just last month, he spoke about the future (aka: business model) for Snapchat being advertising. This week Spiegel took his pitch to the Cannes Lions Festival to talk more about turning Snapchat into a platform for storytelling. Just in time for the festival, Snapchat also…

    AllFacebookin Social- 23 readers -
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