Evergreen Content

  • Marketing Strategies for Hotels – Acquiring Backlinks

    … quality backlinks at this point. Let’s dive right in! Create Evergreen Website Content Evergreen website content is text that won’t expire or become less relevant soon after publishing (i.e. a hotel’s proximity to attractions, room types, features, and amenities, etc.). This type of content is a must for backlink support because it can accumulate many…

    E-Marketing Associatesin SEO- 17 readers -
  • 8 Ways for You to Create Content that Creates Customers

    … still leaving a “cliffhanger” that makes people want to know more. Upgrade your design game with professional graphics – Most of us aren’t great designers. Instead, find and buy pre-made images and graphics for your content. Include a strong, smart call to action – Never leave your readers hanging, give them a clear action to take so they can take the next step. Of course, if you need assistance – be sure to check out one of Brian’s great classes or you can hire our content agency! © 2016 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin Content- 29 readers -
  • 12 tips for content marketing from an SEO perspective

    How can you create content marketing which works for search, right from the start? Many of us probably think of SEO as something which is done after the fact: you create your copy, then you think about how to optimise it. But at the Content Marketing Association’s Digital Breakfast last week, Kevin Gibbons from BlueGlass proposed a radically different approach.

    Search Engine Watch- 40 readers -
  • Is an internal linking strategy paying off for Mail Online?

    … Combining hub pages for key topics with well-planned internal linking can be a very effective strategy to secure consistent search rankings for target keywords. It’s become an essential tactic for publishers and others, especially when you are regularlycreating content around a particular topic. The risk of producing a lot of content around…

    Graham Charlton/ Search Engine Watch- 25 readers -
  • What do content marketers need to know about SEO?

    …. Knowledge of how people search and what the search for provides plenty of insight to help with this goal. Attracting authority links Link building is a valuable tactic for SEOs and one which content marketers should be aware of. They don’t necessarily have to actively build links, but can attract links by creating content that people want to link…

    Graham Charlton/ Search Engine Watch- 31 readers -
  • Which kinds of links are most valuable for high rankings?

    …, natural links though… The study found less private blog networks than expected, but also finds that they still work. In summary I’ve only scratched the surface of the study here, so please check out the full article for much more. It is itself a great example of creating quality (and long-form) content that attracts links. I’m sure we won’t be the only site linking to it. …

    Graham Charlton/ Search Engine Watch- 17 readers -
  • 4 Types of Evergreen Content Your Brand Needs to Thrive

    …. As a marketer or entrepreneur who makes a living by creating powerful content, how can you rise above the noise and create share worthy items that add value? The answer is evergreen content, and it comes in a variety of forms. Consider These 4 Types of Evergreen Content Before diving in to the common types of evergreen content, it should be noted…

    Larry Alton/ Relevancein Content- 23 readers -
  • How to Get the Most Mileage Out of Your Content

    … week gives you indigestion, it’s time to take a step back and reassess. While frequency of publishing affects SEO, quality still reigns king. Instead of pumping out several pieces per week, spend your time and energy on fewer, more in-depth efforts. Take a Cue From History Often, we talk about repurposing content. But, what does that really mean…

    Relevancein Content How To's- 17 readers -
  • 6 Ways to Improve Engagement With Social Media Content

    … Do you struggle to get your fans to engage? Interested in ideas to get people talking? Simple content ideas can give you something to talk about, even if you feel like you don’t have anything new or original to say. In this article you’ll discover six ways to create social media conversations with content. Discover how to improve…

    Social Media Examinerin Social Content- 23 readers -
  • How to Create Evergreen Content for Your Small Business Website

    … How to Create Evergreen Content for Your Small Business Website While nothing lasts forever, some sites can certainly do better with regard to longevity of their content. Unfortunately, many sites today focus on building content that lacks evergreen qualities, meaning that within no time they are obsolete. However, it doesn’t have…

    Rise to the Topin Content How To's- 32 readers -
  • 5 Ways to Improve Your Facebook Organic Reach

    … Have you noticed a decline in your Facebook organic reach? Looking for ways to more effectively reach your audience? With changes to Facebook’s news feed algorithm, you’re facing increased competition to get your content in front of your fans. In this article I’ll show you five ways to improve your Facebook organic reach. Discover five…

    Social Media Examinerin Social Facebook- 23 readers -
  • How to Write a Cool Evergreen Blog Post

    … Evergreen content. Doesn’t the phrase just burst with freshness? But this is a bit of a paradox, really, because evergreen content isn’t necessarily new or fresh. Rather, they’re ideas of a sustainable and timeless nature, equally applicable at all times. An evergreen blog post is one that’s as appropriate today as the day it was written…

    Cari Bennette/ Advice Interactive Groupin Social Content How To's- 31 readers -
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