Exact Match Domains

    • Study: How valuable is it to have keywords in your domain URL?

      There have been a number of debates over the years about the SEO value of having keywords in your domain URL. In a 2009 Google Webmaster video, Google’s then-head of web spam Matt Cutts confirmed that from a pure ranking standpoint, “it does help a little bit to have keywords in the URL”. More recently, Webmaster Trends Analyst John Mueller stated in a Google Webmaster Centra ...

      Search Engine Watchin SEO How To's- 19 readers -
  • Five most important search marketing news stories of the week

    ….” Is there a way to use an EMD safely, or is it another black hat technique that self-respecting SEOs should avoid? Christopher takes a look at the pros and cons of EMDs, and how EMD users can stay on the right side of Google. Everything you need to know about changes to the local press The regional press has come under enormous pressure in recent years…

    Search Engine Watch- 16 readers -
  • The 2014 State of Ecommerce SEO

    … dropping to link building and guest blogging at scale, off-page SEO has taken many different forms. Brand Awareness While many big brands have focused on these tactics over the last decade, some have also been working on building their brand awareness through marketing and public relations (PR). As Google has gotten better at ignoring or penalizing…

    Chad Pollitt/ Relevancein SEO Content- 14 readers -
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