Exact Target

  • 5 Tools for Brands Looking to Harness Predictive Social Intelligence

    … of platforms that brands and marketers can use for predictive social intelligence. 1. Blab: Predicting what people will be talking about tomorrow. Blab provides brands, marketers and public relations teams with data-driven insights to generate social campaigns that align with predicted outcomes. The company’s platform ingests more than 100 million posts…

    Stephanie Miles/ Street Fight- 20 readers -
  • Social, Mobile & Email Expected to Dominate at Connections ’14

    Content Marketing, Owned Media, Shared Media Late last year Exact Target surveyed thousands of marketers to learn their top marketing objectives and priorities for the year to come. They published the results in their 2014 State of Marketing report. As the company’s annual industry conference, Connections, kicks off this morning, it’s easy to see many parallels between sessi ...

    Danielle Look/ Relevance- 12 readers -
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