• 5 Ad Tools for Targeting Consumers Based on Offline Behavior

    … into how best to activate consumers in selected demographics. A partnership with 4INFO allows Catalina to measure mobile ad campaigns through in-store sales lift, as well. 5. eXelate: Find data from specific verticals and providers. Working for users on both the buy and sell sides, eXelate is a marketing technology vendor that offers a way to optimize…

    Stephanie Miles/ Street Fight- 11 readers -
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