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Facebook recently threw yet another curveball at marketers, but this time, it’s a challenge worthy of embracing. Aiming to improve News Feed, Facebook’s recent algorithm update has nothing to do with relevance, reach or relationship settings. This time, it’s after clickbait. The social media giant is cracking down on headlines that distort, mislead or altogether withhold i ...
… If imitation is the sincerest form of flattery, the social media landscape is flush with flatterers. Consider how Facebook borrowed the hashtag from Twitter. In turn, Twitter lifted the algorithmic feed from Facebook. More recently, Instagram adopted Stories from Snapchat, although Instagram appears to have improved upon the feature. Similar…