Experiments

  • Quantlifi: Unleash Artificial Intelligence on Your Social Media Ad Experiments

    … workflow to set up your ad experiments. Through insights and recommended next steps, Quantifi coaches through experiments with the backing of data from thousands of experiences. Quantifi is also the owner and operator behind digital marketing experiments publication, The New New Thing, where digital marketing leaders can find news, interviews, podcasts and op-eds with industry leaders on marketing R&D and experimentation. The New New Thing is recorded at DK New Media’s Indianapolis Podcast Studio! © 2016 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin Social- 20 readers -
  • How To Use Adwords Campaign Drafts And Experiments

    … February 28, 2017 Using Google’s Campaign Experiments and Drafts is a great way to test something new with a smaller portion of traffic. Then you can view the results side-by-side before implementing the changes in the original campaign settings. When you are creating a new draft, Google will copy all the existing settings of a campaign…

    PPC Heroin Affiliate Paid Search How To's- 20 readers -
  • 3 Killer Case Studies on Boosting Sales and Signups With Exit Popups

    … If you’ve read any of Matthew’s posts on the subject of exit popups, you know they’re generating some kickass conversion rates for marketers across the web. But what’s the best way to use an exit popup? Should you try to capture signups? Offer shipping discounts? Reduce cart abandonment? Direct users to high-converting pages? As you’ll see…

    Angus Lynch/ Matthew Woodward- 49 readers -