Experticity

  • 5 Ways to Leverage Consumer-Led Social Media This Holiday Season

    …. This is guaranteed to deliver positive results because consumers are much more likely to make purchases when they receive recommendations from family members, friends or other trusted sources. Leverage user-generated content Coupled with influencer marketing strategy and tactics, inspiring the creation and utilization of user-generated content is a highly…

    AllFacebookin Social- 21 readers -
  • Here’s Why Influencer Marketing Is All the Rage on Social Media Now

    … to decisions about what to buy, they trust the word of their friends, family and other social media connections. Indeed, both brands and consumers are excited about influencer marketing. However, most brands fall into the trap of thinking reach is the only indication of influence. According to Inga Johnson, svp of marketing Experticity, an agency…

    AllTwitterin Social- 27 readers -