Explainer Video

  • How to Build and Grow Your Email List

    … is already engaged opt-in! Tap Into the Power of Feedback – Capture feedback and sign those folks up! Create Gated Videos in Wistia – Wistia has some incredible tools for converging video and lead generation – use them! Visualize Your Site’s Traffic – How are people navigating your site and are you asking them to opt-in through that process…

    Douglas Karr/ Marketing Technology Blogin EMail How To's- 25 readers -
  • Explainer Video Production Tips and Types

    … We’re right in the middle of another explainer video production as I’m writing this and have seen amazing results from the videos we’ve already produced, scripted, or shared. This is an incredibly thorough infographic on creating explainer videos that provides a solid process for creating videos that drive engagement and conversions. So, how…

    Douglas Karr/ Marketing Technology Blog- 9 readers -
  • Quick Copywriting Tweaks Proven to Lift Conversions 30% or More

    … their conversion rate by 64% when they uploaded an explainer video to their landing page. The video’s script didn’t say anything that wasn’t already in their marketing copy, but by changing the medium, they lifted conversion rates. 3. Tweak Your Copy to Remove All Buyer Hesitations The most important function of the marketing copy on your site has…

    The Daily Egg- 16 readers -
  • 9 Ecommerce Strategies to Optimize Sales

    …-commerce websites now offer live chat. Conversion Tip #8: Security Badges can Increase your Conversion Rate With the rise of ecommerce, the need for trust signals has become critical. Many “trust badges” are associated with SSL, or secure sockets layer, and they Case Studies: There are a number of case studies highlighting the benefits of adding Norton…

    The Daily Eggin Paid Search Display EMail- 18 readers -
  • Consumer Views of Branded Video Marketing on the Rise

    … views, ReelSEO reports, compared to 90 campaigns which generated just under 70 million views back in 2009. In other words, video views for major nonprofit campaigns increased by a whopping 857 percent in just six years. The signs are clear: Online video marketing works, whether for a product announcement or a nonprofit campaign. Smart video storytelling earns eyeballs. A strong content marketing strategy can help brands create moving stories that connect with viewers. This article originally appeared on Skyword. …

    Krystal Overmyer/ Relevancein Content YouTube- 19 readers -
  • 6 Ways to Boost Engagement on Landing Pages

    … mandatory. Film an explainer video. Explainer videos can easily be filmed on a budget, and they’re a great way to show off your company’s personality. Grab a few co-workers, write a script and have fun showing off your company’s product or service. With a little practice and know-how it can look really great and help get your message out in a new medium…

    Relevancein Social Content- 17 readers -
  • How To Pick The Right Video Type For Your Message

    … to consumers, or other businesses. These are also great for charities, since they can explain why and how they got started, and what they hope to achieve. Product Video Unlike explainers or overviews, product videos focus solely on a product. In uses for IAAS, or web and mobile applications, there’s usually a screen capture demonstration or stylized…

    Nick Vaka/ Visual.lyin Content Twitter How To's YouTube- 13 readers -
  • Video Production Options for Big Budgets and Little Budgets

    … When it comes to producing video content there are a bewildering array of options. Should you out-source video production to an agency or produce that content in-house? It will of course depend upon your brand's resources, and internal set-up, and your options may change based upon your current budget, as well as the of content you wish…

    Carla Marshall/ ReelSEO- 24 readers -
  • What’s the Optimal Length for Your Tutorial Video? Shorter Than You Think

    … A question I hear often is "how long should my marketing or branded video be?" In the next few weeks I will discuss the optimal video lengths for different types of videos, and also tap into some guidelines for each type of video. What I write here is based on our experience at Veed.me, where we match businesses that need videos…

    ReelSEO- 9 readers -
  • How to Create and Promote Explainer Videos

    … forth, make your video and when you post it, tell me so I can check it out! What do you think? Have you used explainer videos for your product or service? How did your audience respond? Leave us your comments below. Tweet Tags: brian carter, create video, explainer video, how to video, make a video, promote videos, video tool, youtube video, youtube video marketing …

    Brian Carter/ Social Media Examiner- 17 readers -
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