Explainer Video

  • How to Build and Grow Your Email List

    …-in rate, would you? A/B testing will give you that opportunity. Direct Slideshare Traffic – Slideshare is an incredible way to share your expertise… drive those folks back to your site with hotlinks in your presentation. Use Twitter Lead Cards – Tweets are flying by and barely read… but images instantly convey the message and provide an opportunity to capture the reader. Answer Questions on Quora – Provide value and they will come! © 2014 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin EMail How To's- 25 readers -
  • Explainer Video Production Tips and Types

    … We’re right in the middle of another explainer video production as I’m writing this and have seen amazing results from the videos we’ve already produced, scripted, or shared. This is an incredibly thorough infographic on creating explainer videos that provides a solid process for creating videos that drive engagement and conversions. So, how…

    Douglas Karr/ Marketing Technology Blog- 9 readers -
  • Quick Copywriting Tweaks Proven to Lift Conversions 30% or More

    … actionable tips on how to super-charge your conversion rate with small copywriting tweaks. 1. Talk More about Benefits, Less About Your Solutions All (good) businesses provide a solution to a problem — we exist, after all, to meet a need. But don’t assume people come to your site to be told what their problem is and how you are going to solve…

    The Daily Egg- 16 readers -
  • 9 Ecommerce Strategies to Optimize Sales

    …, along with strategic ideas to experiment with in this post. Conversion Tip #6: Use videos to draw attention to your company’s website Using video in the right way will have a direct effect on user engagement. Short explainer videos are an excellent way to help visitors quickly understand your company, your products, and your services. Visually…

    The Daily Eggin Paid Search Display EMail- 18 readers -
  • Consumer Views of Branded Video Marketing on the Rise

    … of the quarter’s total views. That increase helped branded views surge overall by more than 73 percent from a year ago. Samsung led the pack in Q3 with the “Galaxy Note 4 – Official Introduction” video, which boasts over 24.4 million YouTube views. Visual Measures estimates the total “true reach” of this video at nearly double that amount, which combines…

    Krystal Overmyer/ Relevancein Content YouTube- 19 readers -
  • 6 Ways to Boost Engagement on Landing Pages

    … Content Marketing, Owned Media, Shared Media Your landing page is the gateway through which you can capture information about your visitors and get them to convert on a certain offer. Since the signature characteristic of a landing page is a form, your goal for your landing page should be to increase engagement with that page so that you get…

    Relevancein Social Content- 15 readers -
  • How To Pick The Right Video Type For Your Message

    …, and are typically accompanied by other types of video to handle the hard sell. Even though these pieces are more about the company itself than what they’re offering, they may still list off a few key features or products to tell the audience why they should be interested. These videos can be used to introduce yourself to customers, whether you’re catering…

    Nick Vaka/ Visual.lyin Content Twitter How To's YouTube- 11 readers -
  • Video Production Options for Big Budgets and Little Budgets

    … When it comes to producing video content there are a bewildering array of options. Should you out-source video production to an agency or produce that content in-house? It will of course depend upon your brand's resources, and internal set-up, and your options may change based upon your current budget, as well as the of content you wish…

    Carla Marshall/ ReelSEO- 24 readers -
  • What’s the Optimal Length for Your Tutorial Video? Shorter Than You Think

    … A question I hear often is "how long should my marketing or branded video be?" In the next few weeks I will discuss the optimal video lengths for different types of videos, and also tap into some guidelines for each type of video. What I write here is based on our experience at Veed.me, where we match businesses that need videos…

    ReelSEO- 9 readers -
  • How to Create and Promote Explainer Videos

    … Explainer Videos? Video is one of the most powerful forms of social media content. If you’re not sharing video, but your competitor is, then they have a persuasion tool you don’t. You need video if you want to get in the game, and explainer videos are an easy way to do that. Explainer videos are exactly what they sound like. They’re short videos…

    Brian Carter/ Social Media Examiner- 16 readers -
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