Extensions

  • Big News On Small Devices

    … This year Google has been generously handing out gifts to us lucky digital marketers. With extended ads now giving so much more space for creative copy, Google has now introduced price extensions on mobile as the newest member of the ad extension family. These nifty little extensions run prices for products and services in search ads…

    Attacat of Edinburgh- 16 readers -
  • Making every character count in your mobile search ads

    … on smartphones to make it easier and faster for consumers to find things they are searching for, while on the go. Starting on October 15, 2014, your ad extensions may show instead of the second line of ad text (description line 2) on your mobile search ads. Description line 2 may or may not show, depending on how well it’s expected to perform. These…

    Rob Newton/ Inside AdWordsin Paid Search- 9 readers -
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