External Links

  • Guide to Google ranking factors – Part 9: outbound links

    … job properly. People will trust you, search engines will trust you. Well done. 9) Broken links whether internal or external can be a sign of a poorly maintained site, so make sure you double-check your links before publishing. 10) Affiliate links are fine, but make sure you use the nofollow meta tag in accordance with Google best practice. 11) You should also use the nofollow meta tag when linking out from sponsored content, native advertising or if you’re a blogger reviewing a product. …

    Christopher Ratcliff/ Search Engine Watchin SEO Google- 10 readers -
  • 8 Trust Factors to Help Build a Website and Convert Users

    … undecided potential customers to convert. Applying testimonials can result in increased conversion rates and customer satisfaction. When watch retailer Express Watches found out that their users were concerned about not getting the best price, quality, or security, the company immediately took steps to minimize these fears. Initially, they tried…

    ROI Factor Blogin Social EMail- 14 readers -
  • The 15 Elements of a Highly Effective Website

    … Some advice is timeless, and I believe this checklist from Quicksprout is one of them. Marketers are often so busy on content production and testing that they often miss out on the baseline elements necessary for success. This infographic points to 10 elements necessary for reader engagement, search engine optimization, and social sharing…

    Douglas Karr/ Marketing Technology Blogin Social- 14 readers -
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