Facebook: Acquisitions

  • Oculus Goggles To Usher In Era Of “The Virtual Web”

    … the chance to wear the Oculus VR goggles it’s a revelation. One immediately sees why Facebook CEO Mark Zuckerberg bought the company. Gaming is the immediate use case. Yet tOculus and similar headsets are really a new connected platform, a new internet. How quickly VR goggles sell is a function of pricing and content. But there’s no question in my…

    Greg Sterling/ Marketing Land- 6 readers -
  • Facebook To EU: Please Review Our WhatsApp Deal

    … Usually, companies don't want to be subjected to regulatory scrutiny. However this time, it appears, Facebook is actively soliciting antitrust review of its roughly $19 billion WhatsApp acquisition from the European Commission. As explained in a Wall Street Journal article the strategy appears to be an end run around individual country…

    Greg Sterling/ Marketing Landin Social- 16 readers -
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