Facebook Ad Optimization

  • 5 Rookie Facebook Ad Mistakes To Avoid.

    … Facebook ads are extremely easy to use – so easy that within a few minutes you can set up your business account and start running ads that have the potential to reach two billion people. While being very easy to set up, running profitable Facebook ads with a measurable ROI is anything but easy. A single mistake in your objective selection…

    Marketing Technology Blog- 17 readers -
  • Geography and the Problem with Facebook Ads Optimization

    … If you’ve been reading these pages for long, you know that my Facebook advertising strategy is focused on targeting those who are closest to me. I decided to take myself outside of this comfort zone recently, and it led me to a better understanding of a major problem with Facebook ads optimization. Let’s take a closer look at that experiment…

    Jon Loomer/ Jon Loomer Digitalin Social- 19 readers -
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